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The Latest in: Customer Experience

Create a Loyalty Program That Keeps Customers Coming Back

Research from Bankrate reveals that more consumers, especially millennials and Gen Z, are eager to participate in Small Business Saturday.

Bankrate Survey: More People Plan to Shop Small in Stores

Despite its inception only in 2010, Small Business Saturday has surged in popularity and is creating even more opportunities for small and local businesses to thrive.…
Business Planning NOV 14
American Express has unveiled "Door to Shop Small," an augmented reality experience designed to inspire consumers to shop local businesses on Small Business Saturday.

AmEx Unveils ‘Door to Shop Small’ Campaign for 2023 Holiday Season

The 2023 American Express Shop Small Impact Study reveals that most consumers (78%) believe that small businesses are “essential to their community.” However, given the current…
Business Planning NOV 13
Google has unveiled new tools to help small merchants and other businesses stand out in search results, especially during the holiday season.

Google Unveils New Tools to Help Small Merchants

Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture consumers’ attention in search results, including a small business “tag,” generative AI…
Business Planning NOV 8
During Amazon's annual UnBoxed event, executives zeroed in on various entertainment platforms and their unique advertising potential.

Amazon is Coming for TV: What SMB Advertisers Need to Know

Amazon’s Prime Video was one of the last streamers to announce the addition of advertising. Now that it has though, the company is clearly itching to get off…
Brand and Marketing NOV 1
Even the smallest businesses now have the power to elevate CX by embracing customer relationship management tools and strategies.

Elevate Customer Relationship Management with These Smart CX Strategies

In an age of fierce competition and increasingly tight margins, the quality of your customer relationships is the ultimate differentiator.   When many other companies sell…
Business Planning OCT 18
Intuit Mailchimp and Wix have developed multi-year bi-lateral strategic partnership to give small business users access to stronger features.

Intuit Mailchimp and Wix Enter Strategic Multi-Year Partnership 

Email marketing and automation company Intuit Mailchimp has announced a strategic partnership with SaaS web platform provider Wix to enhance their joint offerings for businesses. The multi-year…
Brand and Marketing OCT 11
Shopify Audiences uses insights from the broader Shopify Plus ecosystem to help merchants identify and engage with high-intent audiences.

Shopify Audiences Adds Snap, Criteo and TikTok to Ad Partner Network

Shopify is expanding the reach of its merchant advertising tool Audiences to include all major advertising platforms. New integrations add Snap, Criteo and TikTok to Shopify’s growing list of channel…
Brand and Marketing OCT 2
 Square has unveiled a new suite of marketing, inventory and fulfillment solutions to help sellers ramp up their holiday performance. 

Square Unveils New Marketing and Inventory Solutions for Merchants

Square has unveiled a new suite of marketing, inventory and fulfillment solutions to help sellers ramp up their holiday performance. To help sellers elevate their online…
Business Planning SEP 28

Top Stories

A small business owner in a modern office, wearing a yellow sweater, focused on a computer screen displaying digital content, researching copyright laws on social media.

How Small Businesses Can Avoid Copyright Mistakes Online

Smiling small business owner managing finances with a calculator and notebook while talking on the phone, surrounded by plants, symbolizing effective cash flow management for small businesses in a relaxed work environment.

Key Principles of Cash Flow Management for Small Businesses

Turn Emails into Profit Machines for Your Small Business

A person recording a video of a sewing machine with their phone, showing hands working with thread, for the purpose of social media storytelling.

Dos and Don’ts of Social Media Storytelling for Small Businesses

A person with long hair and a cap inspects a green surfboard among various other colorful surfboards on racks. Get insights on managing a family business transfer from the owners of several successful surf shops.

Passing the Torch: Advice from Family Surf Shop Owners

Cafe owner consults with another small business owner using laptop in a bright cafe setting. Their collaboration represents the opportunity to boost your sales by partnering with other businesses.

Boost Your Profits by Partnering with Other Businesses