The Latest in: Customer Experience

Small- and medium-sized businesses are selling on marketplaces in order to drive brand awareness and acquire new customers. Amazon in particular has become a top destination…

TikTok is taking cues from Meta by implementing new standards for AI-generated content (AIGC). TikTok announced that will use Content Credentials from the Coalition for Content Provenance and Authenticity (C2PA) to automatically label…

Today’s consumers expect flexible, often fast, product delivery. In fact, 68% of consumers say availability of shorter delivery windows is a “determining factor” when they’re ready…

You’ve likely heard the saying, “content is king.” Sure, it’s a bit of a cliché, but it’s definitely a reality for any business that has any…

Does your brand sell on Amazon? Are you looking for more ways to reach and acquire new customers? You may or may not know that Amazon…

Gopuff has unveiled a new logistics and technology platform to help CPG brands offer customers speedy delivery options via their owned ecommerce sites. Powered by Gopuff…

Connected TV (CTV) is becoming more central to marketing and advertising strategies, especially as more households “cut the cord” and subscribe to more streaming services. In…

There has been a lot of hype in the business world surrounding generative AI and its possible impact on internal operations. But how will it impact…