The Latest in: Brand and Marketing
Inside the Short-Form Video Phenomenon
Thanks to the rise and influence of TikTok, short-form video has become a staple in many marketing playbooks. Even if you’re not on TikTok (or at least…
Brand and Marketing JAN 30
Getty Images Empowers SMBs with New Gen AI Tool
TikTok, Instagram, Faceboook, LinkedIn, mobile apps, ecommerce sites. The list of channels and platforms goes on and on. And small businesses in particular are feeling the…
Brand and Marketing JAN 24
What Does the Future Hold for X?
Since Elon Musk’s purchase of Twitter (now X) in October 2022, users have debated the value of the platform — not just from a networking and…
Brand and Marketing JAN 22
Thinking About Rebranding Your Business? Ask These Questions First…
If your business has been around for a while, be it a few years or a few decades, you may be wondering whether it’s time for…
Brand and Marketing JAN 18
Despite TikTok Hype, Instagram Reels Reign Supreme in Video Content Performance
We have all seen the data that consumers, especially Gen Z and Gen Alpha, are spending more time on TikTok. (We’ve even shared some of this…
Brand and Marketing JAN 3
13 Social Media Trends for SMBs
Seven in 10 Americans use social media regularly, according to the Pew Research Center. Social media powerhouse Meta boasts 2 billion daily active users, while its…
Brand and Marketing DEC 8
Advertising Week Reveals Most Influential SMB Marketers
Advertising Week has partnered with Amazon Ads to launch the Most Influential SMB Marketers list, a roundup of 25 founders, marketing leaders and brand executives that have…
Brand and Marketing NOV 28
Amazon Partnership with Meta, Snap Unlocks Social Commerce for SMBs
As part of a new partnership, Meta and Amazon have launched a new closed-loop social commerce experience that allows Facebook and Instagram users to link their social media accounts to…
Brand and Marketing NOV 21
