The Latest in: Customer Experience
Google Unveils New Tools to Help Small Merchants
Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture consumers’ attention in search results, including a small business “tag,” generative AI…
Business Planning NOV 8
Amazon is Coming for TV: What SMB Advertisers Need to Know
Amazon’s Prime Video was one of the last streamers to announce the addition of advertising. Now that it has though, the company is clearly itching to get off…
Brand and Marketing NOV 1
The SMB’s Guide to MarTech: How to Build Your Marketing Tech Stack
Navigating the marketing landscape as a small business used to be like David battling Goliath. There was a time when sophisticated marketing tools were extremely expensive…
Brand and Marketing OCT 26
6 Tips for Advertising While Small
At Advertising Week NY, small business leaders, entrepreneurs and marketers gathered at the Small Business Marketing Forum, sponsored by Amazon Ads, to hear real-life stories from…
Brand and Marketing OCT 25
Elevate Customer Relationship Management with These Smart CX Strategies
In an age of fierce competition and increasingly tight margins, the quality of your customer relationships is the ultimate differentiator. When many other companies sell…
Business Planning OCT 18
Intuit Mailchimp and Wix Enter Strategic Multi-Year Partnership
Email marketing and automation company Intuit Mailchimp has announced a strategic partnership with SaaS web platform provider Wix to enhance their joint offerings for businesses. The multi-year…
Brand and Marketing OCT 11
How to Create Compelling Email Marketing Campaigns
Email is one of the oldest and most established marketing channels, but that doesn’t mean there aren’t still improvements to be made — or fresh opportunities…
Brand and Marketing OCT 5
Shopify Audiences Adds Snap, Criteo and TikTok to Ad Partner Network
Shopify is expanding the reach of its merchant advertising tool Audiences to include all major advertising platforms. New integrations add Snap, Criteo and TikTok to Shopify’s growing list of channel…
Brand and Marketing OCT 2
