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The Latest in: Customer Experience

Consumers' overall spending on significant others this Valentine's Day will reach $14.2 billion, a record according to the NRF and Prosper Insights & Analytics.

How American Consumers Plan to Celebrate Valentine’s Day

U.S. consumers plan to show their loved ones just how much they care this Valentine’s Day. Consumers’ overall spending on significant others is poised to reach…
Meta is working with industry partners to develop "common technical standards" for spotting and labeling AI-generated video and audio content at scale.

Meta Aims to Set Standards for AI-Generated Content

In an effort to position itself as a leader in the fast-evolving world of AI, Meta has revealed that it’s working with industry partners to develop…
Venmo has enhanced its business profiles offering to make it easier for local businesses to be discovered and serve customers.

Venmo Enhances Business Profiles to Drive Discovery

Venmo has enhanced its business profiles offering to make it easier for local businesses to be discovered and serve customers. Although the new experience is currently piloting…
Square's fourth annual Future of Commerce research report reveals that local retailers and restaurants are investing in tech to drive efficiency and growth.

Square’s Head of Retail Reveals How SMBs Can Embrace the Future of Commerce

The democratization of technology such as artificial intelligence (AI) is creating an entirely new playing field for retailers and restaurants — even small businesses. In a…
In a global survey of more than 2,000 consumers, Sinch Mailgun discovered that while email is still preferred, new preferences will impact strategies.

Why Customers Love to Hate Your Emails

In a global survey of more than 2,000 consumers in the U.S., UK, France, Germany, and Spain, Sinch Mailgun explored the current state of email marketing.…
Queenly, a formalwear marketplace, has been able to reduce cost-per-acquisition (CPA) and improve conversions using artificial intelligence (AI) for marketing.

Queenly Reduces CPA by 12% with Meta AI-Powered Advertising

Queenly is an online marketplace for formalwear fashion. The company has built an incredibly successful social commerce platform that supports the buying and selling of dresses for…
It's time for businesses to "press play" on the short-form video phenomenon. This article outlines all the reasons why.

Inside the Short-Form Video Phenomenon

Thanks to the rise and influence of TikTok, short-form video has become a staple in many marketing playbooks. Even if you’re not on TikTok (or at least…
In a recent blog post, X leadership shared their priorities for 2024, which include AI, content experience and payments.

What Does the Future Hold for X?

Since Elon Musk’s purchase of Twitter (now X) in October 2022, users have debated the value of the platform — not just from a networking and…