The Latest in: Customer Experience

Want to Ride the Prime Day Wave? Marketing and Advertising Experts Share Tips
Over the past 10 years, Prime Day has become a critical sales event for brands, especially for the countless small and medium-sized sellers that rely on…
Business Planning AUG 13

The Rise of Lo-Fi Content: What it is and Why it’s Dominating Influencer Marketing
This article was initially published on Retail TouchPoints. Since the earliest days of online influencers in the late 2000s, internet stardom has taken many forms. From…
Brand and Marketing AUG 6

Winfield Street Coffee Turns to Tech to ‘Perk Up’ Operations
In 2015, Breno and Jeanette Donatti took over Winfield Street Deli in Connecticut and rebranded it to Winfield Street Coffee. They always envisioned that it would…
Business Planning JUL 23

IND!E Brings Challenger Brands to UK Etailer Ocado
IND!E, an organization dedicated to supporting small businesses and entrepreneurs, has forged a new partnership with UK online retailer Ocado that will give indie CPG brands…
Brand and Marketing JUL 16

Small Business, Big Ideas: What a Niche British Cheese Shop Learned from Netflix
This article was previously published on Retail TouchPoints. Alex Sinclair is Scottish, although you’d have a hard time telling it from his accent, which is more…
Business Planning JUL 9

New Collab Brings Shopify DTC Brands to Target.com
Target has announced a new partnership that will bring a select number of Shopify sellers to Target Plus, the retailer’s third-party marketplace, including True Classic and Caden Lane. U.S.-based direct-to-consumer (DTC)…
Business Planning JUN 25

Ebay Launches New Background Enhancement Tool for Sellers
Ebay has launched a new AI-powered feature to help sellers create high-quality images for their listings by removing the backdrop of existing photos and then seamlessly…
Brand and Marketing JUN 18

What SMBs Should Know About the Rise of ‘Buy Now, Pay Later’
Buy Now, Pay Later — BNPL for short — has become a core payment option for consumers. In fact, 34% of consumers say they’re considering using…
Business Planning JUN 17