The Latest in: Brand and Marketing

Engaging Your Community for a Successful Holiday Season

For 51% of small business owners, discounts and sales are the most effective tactics for driving holiday revenue.

Brand and Marketing NOV 3

QR codes have quickly become a powerful tool for businesses of all sizes. But like any tool, their effectiveness depends on how you use them.

Brand and Marketing OCT 29

You can launch effective email campaigns that drive sales and build loyalty without breaking the bank.

Brand and Marketing OCT 27

The latest NFIB report notes that declining consumer confidence is a significant headwind for small businesses.

Brand and Marketing OCT 21

BDC Strategy Group is a boutique communications and public relations agency with locations in Atlanta, Georgia, and Dallas, Texas.

Brand and Marketing OCT 10

Over half of American consumers have failed to find a business because the sign was too small or unclear.

Brand and Marketing SEP 29

Want to highlight your unique strengths as a female business owner? Experts explain how to weave "woman-owned" into your marketing efforts.

Brand and Marketing SEP 25

Research shows that a few key platforms consistently deliver the strongest business results.

Brand and Marketing SEP 22