The Latest in: Brand and Marketing
Small Business Spotlight: Paloverde Botanicals
Get to know Paloverde Botanicals, a woman-owned brand creating eco-friendly, custom plant gift boxes and unique gifts for plant lovers.
Brand and Marketing NOV 19
Engaging Your Community for a Successful Holiday Season
While big-box retailers rely on massive marketing budgets, small businesses thrive on genuine connections.
Brand and Marketing NOV 10
The Power of Discounts: How Promotions Can Drive Holiday Revenue
For 51% of small business owners, discounts and sales are the most effective tactics for driving holiday revenue.
Brand and Marketing NOV 3
6 Common Mistakes to Avoid When Using QR Codes
QR codes have quickly become a powerful tool for businesses of all sizes. But like any tool, their effectiveness depends on how you use them.
Brand and Marketing OCT 29
Affordable Email Marketing Tips for Small Businesses
You can launch effective email campaigns that drive sales and build loyalty without breaking the bank.
Brand and Marketing OCT 27
The Key to Thriving in Today’s Economy? Customer Trust
The latest NFIB report notes that declining consumer confidence is a significant headwind for small businesses.
Brand and Marketing OCT 21
Small Business Spotlight: BDC Strategy Group
BDC Strategy Group is a boutique communications and public relations agency with locations in Atlanta, Georgia, and Dallas, Texas.
Brand and Marketing OCT 10
Using Exterior Signage to Grow Your Small Business
Over half of American consumers have failed to find a business because the sign was too small or unclear.
Brand and Marketing SEP 29
