by April Shernisky | Jun 10, 2025 | News
If you’re running a small business in 2025, you’ve probably felt the pressure to keep up with all the new tech tools out there. Fortunately, you don’t have to figure it out alone. The latest Verizon Business State of Small Business Survey offers a look at how...
by Alicia Esposito | Nov 5, 2024 | News
Many brands, especially in CPG, are born from known challenges and pain points; they are innately designed to serve an established market need. For Brianna Bitton, the market need that validated her brand, O Positiv, hit extremely close to home. “I have dealt with...
by Alicia Esposito | Oct 16, 2024 | News
This article was previously published on Retail TouchPoints. Humans are visual creatures; it’s a biological trait developed way back when we all still lived in caves. The world has changed a bit since then, with things like electricity, grocery stores and the...
by Alicia Esposito | Aug 28, 2024 | News
Kate Pawlowski has always been close with her mom, Ann Lightfoot. Even in her teenage years, when slamming doors and instigating screaming matches is the norm, she and Lightfoot were “really good friends.” But that doesn’t necessarily mean Pawlowski planned to grow...
by Alicia Esposito | Mar 25, 2024 | News
TikTok owner ByteDance is feeling the heat to sell its ownership of the app. The U.S. House of Representatives recently approved a bill that is forcing TikTok to break up with its parent company, or face a ban in the U.S., which is making many creators and small...
