by Alicia Esposito | Jan 31, 2024 | News
In a global survey of more than 2,000 consumers in the U.S., UK, France, Germany, and Spain, Sinch Mailgun explored the current state of email marketing. It may come as no surprise that email is still the preferred channel for consumers to receive promotional (75.4%)...
by Alicia Esposito | Sep 7, 2023 | News
The vast majority (88%) of marketers believe their organization must increase its use of automation and AI to stay competitive in the current business climate, according to a recent study from Mailchimp. However, only 50% have adopted it. Mailchimp is trying to close...