by April Shernisky | Sep 22, 2025 | News
As a small business owner, your time and resources are precious. You know social media is important, but with so many platforms, where should you focus your energy for the best results? It’s a common question, and the answer isn’t to be everywhere at once. The...
by Alicia Esposito | Jan 18, 2024 | News
If your business has been around for a while, be it a few years or a few decades, you may be wondering whether it’s time for a refresh. Or, at the very least, a reframe. It may be tempting to revamp your brand logo, color palette or positioning, especially if...
by Alicia Esposito | Aug 24, 2023 | News
Johnny Earle, Founder of Johnny Cupcakes, is an entrepreneur, a creative and a self-proclaimed jokester. After all, he started a brand with “cupcakes” in the name and he isn’t a baker; and he has a “bakery” that doesn’t even sell real food. He’s a man that takes...