by Alicia Esposito | Jan 18, 2024 | News
If your business has been around for a while, be it a few years or a few decades, you may be wondering whether it’s time for a refresh. Or, at the very least, a reframe. It may be tempting to revamp your brand logo, color palette or positioning, especially if...
by Alicia Esposito | Aug 24, 2023 | News
Johnny Earle, Founder of Johnny Cupcakes, is an entrepreneur, a creative and a self-proclaimed jokester. After all, he started a brand with “cupcakes” in the name and he isn’t a baker; and he has a “bakery” that doesn’t even sell real food. He’s a man that takes...