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The Latest in: Customer Experience

The Power of Discounts: How Promotions Can Drive Holiday Revenue

Google has unveiled new tools to help small merchants and other businesses stand out in search results, especially during the holiday season.

Google Unveils New Tools to Help Small Merchants

Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture consumers’ attention in search results, including a small business “tag,” generative AI…
Business Planning NOV 8
During Amazon's annual UnBoxed event, executives zeroed in on various entertainment platforms and their unique advertising potential.

Amazon is Coming for TV: What SMB Advertisers Need to Know

Amazon’s Prime Video was one of the last streamers to announce the addition of advertising. Now that it has though, the company is clearly itching to get off…
Brand and Marketing NOV 1
Even the smallest businesses now have the power to elevate CX by embracing customer relationship management tools and strategies.

Elevate Customer Relationship Management with These Smart CX Strategies

In an age of fierce competition and increasingly tight margins, the quality of your customer relationships is the ultimate differentiator.   When many other companies sell…
Business Planning OCT 18
Intuit Mailchimp and Wix have developed multi-year bi-lateral strategic partnership to give small business users access to stronger features.

Intuit Mailchimp and Wix Enter Strategic Multi-Year Partnership 

Email marketing and automation company Intuit Mailchimp has announced a strategic partnership with SaaS web platform provider Wix to enhance their joint offerings for businesses. The multi-year…
Brand and Marketing OCT 11
Shopify Audiences uses insights from the broader Shopify Plus ecosystem to help merchants identify and engage with high-intent audiences.

Shopify Audiences Adds Snap, Criteo and TikTok to Ad Partner Network

Shopify is expanding the reach of its merchant advertising tool Audiences to include all major advertising platforms. New integrations add Snap, Criteo and TikTok to Shopify’s growing list of channel…
Brand and Marketing OCT 2
 Square has unveiled a new suite of marketing, inventory and fulfillment solutions to help sellers ramp up their holiday performance. 

Square Unveils New Marketing and Inventory Solutions for Merchants

Square has unveiled a new suite of marketing, inventory and fulfillment solutions to help sellers ramp up their holiday performance. To help sellers elevate their online…
Business Planning SEP 28
Threads, Meta's "Twitter killer," has seen dwindling engagement, but that hasn't stopped brands from embracing it to build their communities.

Should You Use Threads? Tips and Lessons from Brand Executives

Thanks to a special partnership, Small Business Xchange is syndicating this article, which was previously featured on Retail TouchPoints. Some content has been edited and condensed…
Brand and Marketing SEP 19
Collaboration with internal and external players can help unlock new ideas for growth strategy.

4 Ways Random Objects Can Spark New Business Ideas

In this three-part series of articles, author Marshall Atkinson helps you generate new ideas to find and land new customers. The first article discussed the power…
Business Planning SEP 11

Top Stories

A smiling businesswoman seated at a wooden desk in a modern office, shaking hands with a colleague, symbolizing collaboration and solutions to small business insurance questions. The desk features documents and a laptop, emphasizing a professional setting.

Confused About Your Business Insurance? Start Here

A small business owner, seated at a white desk in a plant shop, reviews paperwork with a thoughtful expression. The desk is surrounded by vibrant potted plants, a calculator, and a tablet stand, symbolizing the use of fintech solutions for small businesses to manage finances and grow operations.

How Fintech Solutions Can Help Small Businesses Overcome Loan Challenges

A small business owner in a modern office, wearing a yellow sweater, focused on a computer screen displaying digital content, researching copyright laws on social media.

How Small Businesses Can Avoid Copyright Mistakes Online

Smiling small business owner managing finances with a calculator and notebook while talking on the phone, surrounded by plants, symbolizing effective cash flow management for small businesses in a relaxed work environment.

Key Principles of Cash Flow Management for Small Businesses

Turn Emails into Profit Machines for Your Small Business

A person recording a video of a sewing machine with their phone, showing hands working with thread, for the purpose of social media storytelling.

Dos and Don’ts of Social Media Storytelling for Small Businesses