Q

The Latest in: Brand and Marketing

Small retailers can implement digital signage in stores to communicate brand stories, customer feedback and timely calls to action to shoppers.

Signs of the Times: The Advantages of Digital Signage for Small Retailers

Today’s retail environment has evolved at a rapid clip over the past few years, with consumer trends and preferences changing as technology intertwines with the shopping…
SpotOn Marketing Assist can help restaurant operators create campaigns more effectively for email and social channels.

SpotOn Streamlines Marketing for Local Restaurants

Most restaurant operators say they struggle to attract new customers (79%) and bring back repeat customers (56%), according to the National Restaurant Association. To help restaurants…
DIY and crafting retailer Michaels has unveiled its new "Respect the Makers" brand campaign, which was designed to spotlight independent "makers."

Michaels Goes Big on its ‘Makers’ Strategy

DIY and crafting retailer Michaels has unveiled its new “Respect the Handmade” brand campaign, which puts independent “makers” in the spotlight. At the center of the campaign…
This cohort is growing fast...and their spending power is significant. Experts spotlight three key things business owners should know about Gen Alpha.

3 Things to Know About Gen Alpha

Born between 2010 and 2024, Gen Alpha is forecasted to become the largest generation in history, reaching more than 2 billion people by 2025, according to predictions from…
On the heels of its funding news, Photoroom is unveiling a series of new solutions designed to support small and scrappy marketing teams.

Photoroom Launches New AI Photo-Editing Features Following $43M Funding Round

Photoroom, an AI-powered photo editor, has closed a $43 million Series B funding round, led by previous investor Balderton Capital and with Aglaé and YCombinator participating.…
If small businesses want to ramp up their social media content strategy, stock photography can give them more creative fuel to support their efforts.

Build Your Content Arsenal with Powerful Stock Photography

Social platforms like Instagram and TikTok are driven by images and video. In an ideal scenario, you’ll have a social media marketer or digital marketing lead…
Want to build your content library and convey a more professional brand image? Stock photo agencies are great, but you need to find the right one.

How to Find the Right Stock Photo Agency for Your Brand

To stand out online, you need compelling visual content. But let’s be honest, if you’re a small business owner, operator or manager, you likely don’t have…
Meta is working with industry partners to develop "common technical standards" for spotting and labeling AI-generated video and audio content at scale.

Meta Aims to Set Standards for AI-Generated Content

In an effort to position itself as a leader in the fast-evolving world of AI, Meta has revealed that it’s working with industry partners to develop…