For 51% of small business owners, discounts and sales are the most effective tactics for driving holiday revenue.
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April Shernisky
April Shernisky's Recent Articles
Which States Have the Most Complex Labor Laws?
Federal laws provide a baseline, but each state has its own set of rules that can significantly impact how you manage your workforce.
6 Common Mistakes to Avoid When Using QR Codes
QR codes have quickly become a powerful tool for businesses of all sizes. But like any tool, their effectiveness depends on how you use them.
UPDATE: Small Businesses Sound Alarm as Shutdown Drags On
While the shutdown affects the entire economy, some industries will feel the pressure more acutely than others.
The Key to Thriving in Today’s Economy? Customer Trust
The latest NFIB report notes that declining consumer confidence is a significant headwind for small businesses.
How to Handle Rising Costs: A Guide for Small Business Owners
With a smart approach, you can protect your profitability and ensure your business remains resilient.
Is Now the Right Time to Invest in Your Business?
While many owners are currently investing, future plans show a sense of caution.
Small Business Spotlight: BDC Strategy Group
BDC Strategy Group is a boutique communications and public relations agency with locations in Atlanta, Georgia, and Dallas, Texas.
The Coming Healthcare Battle in Congress
As we draw closer to the end of 2025, Congress may be presented with an opportunity to give small businesses relief from surging healthcare costs.
Untapped Potential: The Benefits of Hiring People with Disabilities
Research indicates that businesses that prioritize disability inclusivity outperform their competitors in several metrics.