Freelancers bridge the gap between “we need this done now” and “we can’t hire a full-time person yet.”
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April Shernisky
April Shernisky's Recent Articles
TikTok, Threads, or YouTube? Where Small Businesses Should Invest in 2026
A report from the Pew Research Center offers important data that can guide social media strategies for small businesses in 2026.
2025 Year In Review: Top Stories for Small Business Owners
From legislative changes to financial strategies, these articles tackled the challenges and opportunities shaping the small business landscape.
The Top 5 Fastest-Growing Metro Areas for Small Businesses
Smaller and midsize metropolitan areas are seeing a surge in new business activity that far outpaces their larger counterparts.
Big Wins for Main Street: How 5 New Bills Could Help Your Business
Learn what they mean for manufacturing, rural entrepreneurs, and SBA lending.
Retirement Plans: The Employee Perk That Pays You Back
Research suggests that offering a retirement plan can be both a benefit for your team and a way to strengthen your business.
Small Business Spotlight: Paloverde Botanicals
Get to know Paloverde Botanicals, a woman-owned brand creating eco-friendly, custom plant gift boxes and unique gifts for plant lovers.
The Secret to Saving Money with the ‘No Tax on Tips’ Deduction
Smart business owners can leverage this new rule to improve their bottom line, enhance employee satisfaction, and gain a competitive edge.
Engaging Your Community for a Successful Holiday Season
While big-box retailers rely on massive marketing budgets, small businesses thrive on genuine connections.
What Small Business Owners Need to Know About ‘No Tax on Tips’
If you’re a small business owner in an industry like hospitality, personal care, or transportation, you’ll need to understand this new rule.










