This article was originally published on Retail TouchPoints. Jon Anthony and Brad Schwibner are a married couple based in Florida, but these days...
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Alicia Esposito
Alicia Esposito's Recent Articles
Bulletin Launches Shopify Integration for Brands Bolstering their Wholesale Business
Bulletin, an online wholesale marketplace that connects small and medium-sized brands and retailers, has launched its Shopify sales channel app to...
The State of Small Business: Challenges, Opportunities and Priorities
Small businesses employ about half of the U.S. workforce and represent nearly 44% of America's GDP. That means the overall sentiment of today’s...
Want to Ride the Prime Day Wave? Marketing and Advertising Experts Share Tips
Over the past 10 years, Prime Day has become a critical sales event for brands, especially for the countless small and medium-sized sellers that...
Small Business Momentum Picks Up, Sales Grow 3.5% Year Over Year
Consumer spending is changing rapidly, largely due to economic uncertainty. But that hasn't stopped small businesses from seeing a 3.5% boost in...
The Rise of Lo-Fi Content: What it is and Why it’s Dominating Influencer Marketing
This article was initially published on Retail TouchPoints. Since the earliest days of online influencers in the late 2000s, internet stardom has...
How AI is Transforming Financial Management for SMBs
The success of a small business depends on a healthy cash flow. Small businesses often don’t have the resources to effectively manage it. Business...
Mike’s Monthly Tip: Paired Employee Incentive
Seeking Paired Interests Everyone wants to be good at their job. Really, they do, but employees easily become complacent when they get used to their...
Winfield Street Coffee Turns to Tech to ‘Perk Up’ Operations
In 2015, Breno and Jeanette Donatti took over Winfield Street Deli in Connecticut and rebranded it to Winfield Street Coffee. They always envisioned...
Alibaba to Scale AI Access for SMBs Worldwide
This article was previously published on Retail TouchPoints. Alibaba has revealed that its AI tools for global suppliers have been adopted by...