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The Latest in: Finance and Growth

Shopify Audiences uses insights from the broader Shopify Plus ecosystem to help merchants identify and engage with high-intent audiences.

Shopify Audiences Adds Snap, Criteo and TikTok to Ad Partner Network

Shopify is expanding the reach of its merchant advertising tool Audiences to include all major advertising platforms. New integrations add Snap, Criteo and TikTok to Shopify’s growing list of channel…

SBA Data Shows 2X Increase in Loans to Black-Owned Small Businesses

The U.S. Small Business Administration (SBA) has revealed new data showing the rate of SBA-backed loans going to Black-owned businesses has more than doubled under the…
Want to keep team members excited and engaged in their work? Follow these tips, which will help you run team meetings flawlessly.

The Secrets to Effective and Engaging Team Meetings

One of the most popular mantras in business is “Communication is key.” To keep operations running smoothly, you and your managers must keep all employees aware…
Collaboration with internal and external players can help unlock new ideas for growth strategy.

How Asking Questions Can Generate New Ideas — and New Sales

In this three-part series of articles, author Marshall Atkinson helps you generate new ideas to find and land new customers. The first article discussed the power…
Collaboration with internal and external players can help unlock new ideas for growth strategy.

4 Ways Random Objects Can Spark New Business Ideas

In this three-part series of articles, author Marshall Atkinson helps you generate new ideas to find and land new customers. The first article discussed the power…
Want to streamline your content planning for social media? Refer to these five buckets to fill your content calendar quickly.

5 Content Buckets to Drive Your Social Media Calendar

Creating a social media posting schedule is critical to organizational and executional success, and it helps your small team (or your main marketing manager) address the…
Now is the time for small business owners to plan for tax season. Follow these tips to get your finances in order.

3 Ways to Proactively Plan for Tax Season

Small businesses may not think much about filing taxes until the calendar turns and deadlines approach, but getting a jumpstart on tax preparation in the final…
Even the smallest consumer brands are tapping into innovation to grow through product, marketing and experience.

How Even Small Businesses Can Integrate Innovation into Their Brand Strategy

Consumer brands have more opportunities to grow their businesses online, whether they’re selling through marketplaces like Amazon and Walmart, or through direct channels like social media…