The Latest in: Business Planning
Why Customers Love to Hate Your Emails
In a global survey of more than 2,000 consumers in the U.S., UK, France, Germany, and Spain, Sinch Mailgun explored the current state of email marketing.…
Brand and Marketing JAN 31
Queenly Reduces CPA by 12% with Meta AI-Powered Advertising
Queenly is an online marketplace for formalwear fashion. The company has built an incredibly successful social commerce platform that supports the buying and selling of dresses for…
Brand and Marketing JAN 30
Inside the Short-Form Video Phenomenon
Thanks to the rise and influence of TikTok, short-form video has become a staple in many marketing playbooks. Even if you’re not on TikTok (or at least…
Brand and Marketing JAN 30
Getty Images Empowers SMBs with New Gen AI Tool
TikTok, Instagram, Faceboook, LinkedIn, mobile apps, ecommerce sites. The list of channels and platforms goes on and on. And small businesses in particular are feeling the…
Brand and Marketing JAN 24
How to Ensure Resilience During a Recession
Sure, research has shown that small business owners and operators are, overall, optimistic about the state of the economy. But that doesn’t mean they shouldn’t be…
Business Planning JAN 24
What Does the Future Hold for X?
Since Elon Musk’s purchase of Twitter (now X) in October 2022, users have debated the value of the platform — not just from a networking and…
Brand and Marketing JAN 22
Thinking About Rebranding Your Business? Ask These Questions First…
If your business has been around for a while, be it a few years or a few decades, you may be wondering whether it’s time for…
Brand and Marketing JAN 18
Holiday Hurrah: Measuring the Impact of Holiday Sales on America’s Small Businesses
The holidays are big business. That’s not going to come as a shock to anybody — but, just how important are they to America’s economy? The…
Business Planning JAN 17
