Q

The Latest in: Business Planning

Cornerstone Advisors research reveals outdated (and often biased) underwriting processes inhibit small businesses run by women and people of color to have access to reliable credit options.

Can AI Transform Outdated (and Biased) Small Business Lending?

A new research study from Cornerstone Advisors reveals that lenders’ outdated (and often biased) underwriting processes often consider women and small business owners of color to…
In a global survey of more than 2,000 consumers, Sinch Mailgun discovered that while email is still preferred, new preferences will impact strategies.

Why Customers Love to Hate Your Emails

In a global survey of more than 2,000 consumers in the U.S., UK, France, Germany, and Spain, Sinch Mailgun explored the current state of email marketing.…
Queenly, a formalwear marketplace, has been able to reduce cost-per-acquisition (CPA) and improve conversions using artificial intelligence (AI) for marketing.

Queenly Reduces CPA by 12% with Meta AI-Powered Advertising

Queenly is an online marketplace for formalwear fashion. The company has built an incredibly successful social commerce platform that supports the buying and selling of dresses for…
It's time for businesses to "press play" on the short-form video phenomenon. This article outlines all the reasons why.

Inside the Short-Form Video Phenomenon

Thanks to the rise and influence of TikTok, short-form video has become a staple in many marketing playbooks. Even if you’re not on TikTok (or at least…
Getty Images has launched Generative AI by iStock, which is powered by NVIDIA Picasso, to help small businesses create visual content at scale.

Getty Images Empowers SMBs with New Gen AI Tool

TikTok, Instagram, Faceboook, LinkedIn, mobile apps, ecommerce sites. The list of channels and platforms goes on and on. And small businesses in particular are feeling the…
In times of economic instability, small businesses can ensure resilience. This article outlines tips and strategies for success.

How to Ensure Resilience During a Recession

Sure, research has shown that small business owners and operators are, overall, optimistic about the state of the economy. But that doesn’t mean they shouldn’t be…
In a recent blog post, X leadership shared their priorities for 2024, which include AI, content experience and payments.

What Does the Future Hold for X?

Since Elon Musk’s purchase of Twitter (now X) in October 2022, users have debated the value of the platform — not just from a networking and…
Want to boost brand awareness? Or maybe you want to grow into new markets and categories? If you're thinking about rebranding, read this piece first.

Thinking About Rebranding Your Business? Ask These Questions First…

If your business has been around for a while, be it a few years or a few decades, you may be wondering whether it’s time for…