The Latest in: Business Planning

Advertising Week Reveals Most Influential SMB Marketers
Advertising Week has partnered with Amazon Ads to launch the Most Influential SMB Marketers list, a roundup of 25 founders, marketing leaders and brand executives that have…
Brand and Marketing NOV 28

Discounts Drive Record-Breaking Black Friday, Cyber Weekend Spending
This article was previously published on Retail TouchPoints, a digital media brand covering the retail industry. As Cyber Monday sales continue to roll in, Cyber Week…
Business Planning NOV 28

Walmart Business Launches New Holiday Tools for SMBs
Walmart Business has spent the last year building out its solutions and services for SMB customers, including a dedicated membership offering and tailored app experience. Now Walmart is helping small businesses…
Business Planning NOV 21

Amazon Partnership with Meta, Snap Unlocks Social Commerce for SMBs
As part of a new partnership, Meta and Amazon have launched a new closed-loop social commerce experience that allows Facebook and Instagram users to link their social media accounts to…
Brand and Marketing NOV 21

Bankrate Survey: More People Plan to Shop Small in Stores
Despite its inception only in 2010, Small Business Saturday has surged in popularity and is creating even more opportunities for small and local businesses to thrive.…
Business Planning NOV 14

AmEx Unveils ‘Door to Shop Small’ Campaign for 2023 Holiday Season
The 2023 American Express Shop Small Impact Study reveals that most consumers (78%) believe that small businesses are “essential to their community.” However, given the current…
Business Planning NOV 13

Google Unveils New Tools to Help Small Merchants
Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture consumers’ attention in search results, including a small business “tag,” generative AI…
Business Planning NOV 8

Amazon is Coming for TV: What SMB Advertisers Need to Know
Amazon’s Prime Video was one of the last streamers to announce the addition of advertising. Now that it has though, the company is clearly itching to get off…
Brand and Marketing NOV 1