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B Corp for Small Businesses: Is It Worth It?

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A person recording a video of a sewing machine with their phone, showing hands working with thread, for the purpose of social media storytelling.

Dos and Don’ts of Social Media Storytelling for Small Businesses

As a small business owner, your ability to tell a compelling story online can significantly impact your bottom line.
News JUN 6
A woman in an apron hands a coffee cup to a man at a café counter. Research shows that nearly 80% of consumers have a small business blind spot, greatly underestimating the number of small businesses in operation.

The Small Business Blind Spot: What It Is and How to Overcome It

Why don’t customers see your small business? New research from Constant Contact shows a major perception gap.
News JUN 5
A person with long hair and a cap inspects a green surfboard among various other colorful surfboards on racks. Get insights on managing a family business transfer from the owners of several successful surf shops.

Passing the Torch: Advice from Family Surf Shop Owners

The owners of 17th Street Surf Shop, Hansen Surfboards, and Val Surf share insights on managing a family business transition.
News JUN 4
A calendar marked with the word 'VACATION' and a drawing of a sun wearing sunglasses. Paid time off for vacation provides employees with a structured opportunity to relax, recharge, and maintain a healthy work-life balance.

Streamline Your PTO Policy to Boost Employee Satisfaction

PTO provides employees with a structured opportunity to relax, recharge, and maintain a healthy work-life balance. However, without a clear framework, challenges can arise.
News JUN 3
A small business owner stands confidently by the entrance to her cafe, ready to recession-proof her business finances.

How to Recession-Proof Your Business Finances Today

From securing capital to optimizing your operations, these steps are designed to help your business thrive, even during an economic downturn.
News JUN 2
Cafe owner consults with another small business owner using laptop in a bright cafe setting. Their collaboration represents the opportunity to boost your sales by partnering with other businesses.

Boost Your Profits by Partnering with Other Businesses

A partnership harnesses combined expertise and resources, creating opportunities to target customers who were previously out of reach.
News MAY 30
Hands typing on a laptop keyboard with animated email marketing icons floating above.

Personalization Still Drives Success in Email Marketing

When it comes to email marketing, there are three ways to meet your customers' needs: personalization, device optimization, and automation.
News MAY 29
An entrepreneur hiring his first employee meets with a candidate in a cozy cafe. The man holds a laptop and shakes hands with the candidate, a woman in a red blouse.

Hiring Your First Employee: A Guide for Entrepreneurs

Hiring your first employee comes with legal, financial, and logistical considerations. Here's how to navigate them effectively.
News MAY 27
A close-up of a folder labeled 'PAYROLL', with other file tabs in the background.

Payroll Management Tips for Small Business Owners

Industry experts share strategies to streamline your payroll management system, reduce errors, and maximize efficiency.
News MAY 26
A person in a white sweater creates a social media calendar, writing notes in a notebook while holding a smartphone, with a laptop nearby.

Why Your Business Needs a Social Media Calendar

A social media calendar provides a clear and actionable roadmap for your marketing efforts.
News MAY 23

Latest in Operations

A close-up of hands opening a brown cardboard box with a utility knife, cutting through clear packing tape. The box features a delivery note label with order details. The person wears a striped shirt, a watch, and a ring. The image illustrates the end of the de minimis exemption in the United States and the resulting impact on small businesses.

The End of De Minimis: What Small Businesses Need to Know

A busy woodworking workshop representing small business sectors hit hardest by tariffs. Two workers in motion, one carrying a wooden panel and another operating machinery, surrounded by tools, raw materials, and industrial equipment, highlighting the challenges faced by small businesses in affected industries.

These Are the Small Business Sectors Hit Hardest by Tariffs

A smiling man, likely a small business owner, stands behind a wooden counter in his shop. He wears a dark blue t-shirt and a white apron, holding a stack of papers in one hand while interacting with a sleek silver laptop. A modern white point-of-sale system is visible on the counter. The background features rustic wooden shelves filled with neatly organized items like paper bags, twine, and decorative trinkets. The scene conveys a professional and welcoming atmosphere, representing the dedication and daily operations of small business owners. This image aligns with the theme of the Square small business grant, showcasing the hardworking individuals it aims to support.

Square Seller? Here’s How to Get a $10K Small Business Grant

A storefront window with bold white text reading "Prime retail space" and "Available now," set against a dark reflective background. The scene includes a busy commercial street with pedestrians and shop facades, emphasizing a prime location. Perfect for illustrating lease negotiation tips in a bustling retail environment.

Lease Negotiation Tips for Small Business Success

A modern café with stacked chairs on tables, pendant lights, and a man sitting on a raised platform using his smartphone. The scene reflects a small business managing fixed costs by optimizing space and resources during non-operational hours.

Understanding Fixed Costs: A Guide for Small Business Owners