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The Power of Brand Building for SMBs

European small and medium-sized businesses (SMBs) sold 70 products per second on Amazon in 2021[i]. Let that sink in for a moment. That’s over 2.2 billion…

News SEP 18

If small businesses want to optimize their email marketing investments, they need to ensure their database is accurate and up to date.

3 Keys to Optimizing Your Email Database

While text and social media are increasingly central to digital marketing, email marketing should still play a key role in small businesses’ efforts. After all, 55%…

News SEP 15

AI Stats and Trends for Small Business Marketing

By Dave Charest, Director of Small Business Success at Constant Contact Small businesses (SMBs) are a busy bunch. On any given day, they might be fulfilling…

News SEP 14

Collaboration with internal and external players can help unlock new ideas for growth strategy.

4 Ways Random Objects Can Spark New Business Ideas

In this three-part series of articles, author Marshall Atkinson helps you generate new ideas to find and land new customers. The first article discussed the power…

News SEP 11

With consumer sentiment compelling a more thoughtful, critical look at labor and power structures, small businesses are prioritizing DEI.

How to Create a More Diverse and Inclusive Workplace

The U.S. runs on small business power. Employing nearly half the private-sector U.S. workforce (46%), small businesses with fewer than 100 employees accounted for 98% of…

News SEP 8

Intuit Mailchimp Embeds Gen AI into Platform to Support Small Marketing Teams

The vast majority (88%) of marketers believe their organization must increase its use of automation and AI to stay competitive in the current business climate, according…

News SEP 7

Want to streamline your content planning for social media? Refer to these five buckets to fill your content calendar quickly.

5 Content Buckets to Drive Your Social Media Calendar

Creating a social media posting schedule is critical to organizational and executional success, and it helps your small team (or your main marketing manager) address the…

News SEP 6

Department of Labor Proposes New Overtime Protections for 3.6M Salaried Workers

The U.S. Department of Labor (DOL) has proposed a new rule that would restore and extend overtime protections to 3.6 million salaried workers, guaranteeing overtime pay…

News SEP 5

Now is the time for small business owners to plan for tax season. Follow these tips to get your finances in order.

3 Ways to Proactively Plan for Tax Season

Small businesses may not think much about filing taxes until the calendar turns and deadlines approach, but getting a jumpstart on tax preparation in the final…

News SEP 4