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With consumer sentiment compelling a more thoughtful, critical look at labor and power structures, small businesses are prioritizing DEI.

How to Create a More Diverse and Inclusive Workplace

The U.S. runs on small business power. Employing nearly half the private-sector U.S. workforce (46%), small businesses with fewer than 100 employees accounted for 98% of…
News SEP 8
Mailchimp is embedding Gen AI into its platform in the form of a new virtual assistant designed to support marketing teams.

Intuit Mailchimp Embeds Gen AI into Platform to Support Small Marketing Teams

The vast majority (88%) of marketers believe their organization must increase its use of automation and AI to stay competitive in the current business climate, according…
News SEP 7
Want to streamline your content planning for social media? Refer to these five buckets to fill your content calendar quickly.

5 Content Buckets to Drive Your Social Media Calendar

Creating a social media posting schedule is critical to organizational and executional success, and it helps your small team (or your main marketing manager) address the…
News SEP 6

Migration to the Cloud Ensures Data Security

The cloud is an extremely valuable tool in the middle market—including for businesses in the retail sector—and almost all companies now utilize it to enhance some…
News SEP 5
The U.S. Department of Labor (DOL) has proposed a new rule that would restore and extend overtime protections to 3.6 million salaried workers.

Department of Labor Proposes New Overtime Protections for 3.6M Salaried Workers

The U.S. Department of Labor (DOL) has proposed a new rule that would restore and extend overtime protections to 3.6 million salaried workers, guaranteeing overtime pay…
News SEP 5
Now is the time for small business owners to plan for tax season. Follow these tips to get your finances in order.

3 Ways to Proactively Plan for Tax Season

Small businesses may not think much about filing taxes until the calendar turns and deadlines approach, but getting a jumpstart on tax preparation in the final…
News SEP 4

Building Blocks: Locked in on Business

Getting more sales out of our existing customers When we are locked in on our business and honing a particular part of it, there is some…
News AUG 30
Collaboration with internal and external players can help unlock new ideas for growth strategy.

Collaboration: Your Small Business’s Secret Weapon for Growth

In a three-part article series, consultant Marshall Atkinson offers pointed advice to help small businesses generate new ideas to find and land new customers. Below, Part…
News AUG 29
The digital marketing landscape is always fresh with new trends and best practices. These are the ones SMBs should know.

8 Digital Marketing Trends to Watch

Digital marketing is constantly evolving. New channels and apps are always entering the market. Consumer behaviors and content preferences are always changing. Fresh algorithm updates are…
News AUG 29
Generative AI can help small businesses drive efficiencies across product descriptions, SEO and content creation.

From SEO to Social: Generative AI’s Value Spans the Digital Experience

With the hype surrounding ChatGPT, “generative AI” has become a hot topic and no industry has been left untouched. But for many small business owners and…
News AUG 29