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Beverage Station Sanitation

If you’re in the restaurant business, you’re also in the cleaning business Sure, you may have a lot more passion for your wood-fired Neapolitan pizza Margherita…
News SEP 21

4 Preventative Steps Against Employee Theft

Like it or not, employee theft happens. Here’s how to curb it. Last year, a female employee of a Pizza Hut in the southern Illinois town…
News SEP 21
A social media content calendar is key to keeping your team organized and aligned on marketing moments. Follow these tips for success.

How To Create A Social Media Content Calendar

Your business’s social media content calendar can be created on a daily, weekly, monthly or even annual basis. It’s helpful to create an advanced, strategic view…
News SEP 20

The Best Way to Level up Your Social Media? Proactive Engagement

By Amy Gilbert, VP of Social Innovation at The Social Element One of the reasons I love social media is its community aspect—it’s a place where…
News SEP 20
Threads, Meta's "Twitter killer," has seen dwindling engagement, but that hasn't stopped brands from embracing it to build their communities.

Should You Use Threads? Tips and Lessons from Brand Executives

Thanks to a special partnership, Small Business Xchange is syndicating this article, which was previously featured on Retail TouchPoints. Some content has been edited and condensed…
News SEP 19
Collaboration with internal and external players can help unlock new ideas for growth strategy.

How Asking Questions Can Generate New Ideas — and New Sales

In this three-part series of articles, author Marshall Atkinson helps you generate new ideas to find and land new customers. The first article discussed the power…
News SEP 18

The Power of Brand Building for SMBs

European small and medium-sized businesses (SMBs) sold 70 products per second on Amazon in 2021[i]. Let that sink in for a moment. That’s over 2.2 billion…
News SEP 18
If small businesses want to optimize their email marketing investments, they need to ensure their database is accurate and up to date.

3 Keys to Optimizing Your Email Database

While text and social media are increasingly central to digital marketing, email marketing should still play a key role in small businesses’ efforts. After all, 55%…
News SEP 15

AI Stats and Trends for Small Business Marketing

By Dave Charest, Director of Small Business Success at Constant Contact Small businesses (SMBs) are a busy bunch. On any given day, they might be fulfilling…
News SEP 14
Collaboration with internal and external players can help unlock new ideas for growth strategy.

4 Ways Random Objects Can Spark New Business Ideas

In this three-part series of articles, author Marshall Atkinson helps you generate new ideas to find and land new customers. The first article discussed the power…
News SEP 11