by Jeremy White | Sep 24, 2025 | News
As a small business owner, you’re an expert in wearing many hats. From marketing and sales to operations and customer service, you manage it all. But there is one hat that often gets left on the shelf: retirement planner. The demands of running a business can...
by Jeremy White | Mar 23, 2025 | News
8 ways to enhance paid social advertising 1: Define precise campaigns objectives. Whether it’s promoting a new business opening or driving sales, define a clear goal for your paid advertising campaign. Otherwise, efforts can too easily wander and fall flat. 2:...
by Jeremy White | Mar 20, 2025 | News
When you stay at a hotel, do you clean your room? Do you make your bed? Do you hang your towels up after using them? I don’t, and why would I, the hotel has someone who cleans the room for me. We act this way at a hotel because we’ve been trained to do that....
by Jeremy White | Mar 10, 2025 | News
Everything you need to launch a bar business Adding a bar to your business is an immediate ROI builder. It will bring you more options for sales and give you a whole new clientele: people who want to drink at a bar. Additionally, this sub-segment can be a whole...
by Jeremy White | Feb 19, 2025 | News
For multi-location brands, the pressure to show immediate ROI often leads to a “race to the bottom.” Many marketers end up funneling budgets into hyper-local performance media, focused solely on short-term foot traffic. While this approach may...
