The Latest in: social media for small businesses

Leaning into Social Media to Expand Your Reach and Grow Your Business

New research from Emplifi reveals that Instagram Reels outperforms TikTok, Instagram Stories and other storytelling vehicles.

Despite TikTok Hype, Instagram Reels Reign Supreme in Video Content Performance

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Small Business Momentum Picks Up, Sales Grow 3.5% Year Over Year

Nearly two decades since the earliest content creators established their role in our digital-first society, we’re seeing a return to the scrappy, low-budget media of influencing’s earliest days.

The Rise of Lo-Fi Content: What it is and Why it’s Dominating Influencer Marketing

New Collab Brings Shopify DTC Brands to Target.com

Even small businesses can compete in the race to win and retain top talent. All they need to do is embrace non-cash incentives. Here are three things to know.

3 Ways Non-Cash Incentives Drive Employee Engagement

The Federal Trade Commission (FTC) has issued a final rule that bans non-compete clauses nationwide for workers. Here's what it means for small businesses.

The FTC is Banning Non-compete Agreements: What Does it Mean for Small Businesses?

You may know that content is king, but if you don't have a strategy, your small business won't be found. Get your tips for content marketing here.

The Small Business Guide to Content Marketing