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Smiling food-service employee hands a dessert to a customer at a counter, illustrating lessons from Jersey Mike's and Chick-fil-A on small business customer loyalty and customer satisfaction.

Why Consistency Beats Price: The Jersey Mike’s Lesson for Small Business Owners

July 1, 2026

In a market where people are watching every dollar, reliability just became the thing that wins.

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Grant Management Software

Essential Features Every Nonprofit Should Seek in Grant Management Software

June 22, 2026

As programs grow in complexity, organizations need systems that reduce complexity across the entire funding process.

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A smoothie shop employee hands two drinks to a customer at a busy counter, illustrating summer pricing strategies for small businesses during the seasonal rush.

Seasonal Pricing Mistakes to Avoid at the Start of Summer

May 22, 2026

Memorial Day promotions and early summer demand can lift sales, but weak pricing decisions can also shrink margins.

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A stressed small business owner stands behind the counter of a cafe, reviewing paperwork near a point-of-sale terminal, illustrating concerns around small business optimism and the latest NFIB outlook.

Small Business Optimism Edged Up in April, But Caution Remains

May 21, 2026

The latest NFIB survey shows optimism rose to 95.9 in April 2026, still below the long-term average.

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Small business team reviewing AI contract software on a laptop in a collaborative workspace.

How to Choose the Best AI Contract Analysis Software for a Small Business

May 12, 2026

Unlike simple document processing systems, these tools read and understand contracts to identify key clauses, risks, opportunities and obligations.

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Multi-monitor setup displaying a code editor and a laptop terminal interface operated by expert managed IT providers.

How to Evaluate Managed IT Providers and Find the Best Near You

April 9, 2026

Struggling with frequent downtime? Security risks? You may need help from a managed service provider, or MSP.

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Top Tools for Ensuring Alignment in Strategic Planning and Stopping Silos

March 11, 2026

Even the best plans can fail without proper alignment and execution, so it helps to have a systematic approach when…

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A professional researches affordable ERP implementation services on a silver laptop.

Choosing Affordable ERP Implementation Services and Deciding Between Optimization or Replacement

February 24, 2026

For many growing businesses, ERP implementation marks the shift from reactive operations to well-planned scaling.

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Smiling retail store owner folding clothes on a display table in a bright, well-lit boutique. Shelves with decorative items and clothing racks are visible in the background, creating a welcoming retail environment. Perfect representation of retail insights in action.

3 Retail Sectors Booming in 2026: Is Your Business Ready?

February 12, 2026

The latest retail insights are in, and it paints a clear picture of where consumers are spending their money.

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A modern glass-enclosed meeting room with four professionals engaged in a discussion around a dark table. The room features a large screen displaying a presentation, pendant lights, and a cityscape visible through the windows. The setting emphasizes collaboration and technology, aligning with the theme of Dynamics 365 ERP solutions.

How to Maximize Finance and Operations Success With the Right Dynamics Implementation Consultant

January 28, 2026

With so many Dynamics 365 partners on the market, it is important to choose a consultant that offers a level…

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A young woman in a storage area holding a tablet, surrounded by shelves of cardboard boxes, representing inventory management and preparedness. The scene highlights the importance of organizing emergency supplies for small businesses.

Essential Emergency Supplies Every Small Business Should Have

January 23, 2026

Preparation is the difference between a minor hiccup and a business-ending disaster.

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A man and a woman collaborating at a wooden table in a cozy cafe, surrounded by a laptop, notebook, and coffee mugs, symbolizing a productive discussion about hiring freelancers for small business growth.

The Small Business Owner’s Guide to Hiring Freelancers

January 9, 2026

Freelancers bridge the gap between "we need this done now" and "we can't hire a full-time person yet."

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A woman presenting a pink shirt on a hanger while being recorded on a smartphone mounted on a tripod, symbolizing content creation for small business and social media strategies 2026.

TikTok, Threads, or YouTube? Where Small Businesses Should Invest in 2026

January 2, 2026

A report from the Pew Research Center offers important data that can guide social media strategies for small businesses in…

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A confident small business owner stands in front of a vibrant blue storefront with large glass windows, wearing a white top and denim apron. The welcoming shop features decorative lights and international flags, symbolizing growth and resilience for small businesses in growing metro areas.

The Top 5 Fastest-Growing Metro Areas for Small Businesses

December 18, 2025

Smaller and midsize metropolitan areas are seeing a surge in new business activity that far outpaces their larger counterparts.

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A young man in a black polo shirt and jeans stands next to a conveyor belt filled with amber-colored bottles in a bright, modern manufacturing facility. Representing the spirit of small business, he holds a tablet or clipboard, inspecting the production line. The scene reflects the potential impact of recent house bills, such as H.R. 3174: The Made in America Manufacturing Finance Act and H.R. 2066: The Investing in All of America Act of 2025, which aim to support small manufacturers and boost American production.

Big Wins for Main Street: How 5 New Bills Could Help Your Business

December 5, 2025

Learn what they mean for manufacturing, rural entrepreneurs, and SBA lending.

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A close-up of a person's hand reaching for a small stack of dollar bills on a wooden table next to a black tray with food, suggesting a casual dining setting. The image represents tipping practices and financial transactions, aligning with the "tips deduction business savings" topic. The blurred background hints at a restaurant environment.

The Secret to Saving Money with the ‘No Tax on Tips’ Deduction

November 14, 2025

Smart business owners can leverage this new rule to improve their bottom line, enhance employee satisfaction, and gain a competitive…

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A smiling businesswoman seated at a wooden desk in a modern office, shaking hands with a colleague, symbolizing collaboration and solutions to small business insurance questions. The desk features documents and a laptop, emphasizing a professional setting.

Confused About Your Business Insurance? Start Here

November 7, 2025

Struggling to find answers to your small business insurance questions? You came to the right place.

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A close-up of a hand placing a twenty-dollar bill into a glass tip jar labeled "Tips" with a blue sticky note, surrounded by smaller bills and coins. The image represents tipping practices in service industries, aligning with the "no tax on tips deduction" topic. The blurred background suggests a casual indoor setting, such as a cafe or restaurant.

What Small Business Owners Need to Know About ‘No Tax on Tips’

November 6, 2025

If you're a small business owner in an industry like hospitality, personal care, or transportation, you'll need to understand this…

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Storefront window with sale signs promoting holiday discounts for small businesses. A large red circular sign displays 'UP TO 50% OFF ON SELECTED STYLES,' while a smaller white oval sign reads 'LAST WEEK,' creating urgency for shoppers.

The Power of Discounts: How Promotions Can Drive Holiday Revenue

November 3, 2025

For 51% of small business owners, discounts and sales are the most effective tactics for driving holiday revenue.

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Sunset view of the Massachusetts State House with its iconic golden dome, surrounded by lush greenery and urban architecture, symbolizing the complexity of state labor laws in the region.

Which States Have the Most Complex Labor Laws?

October 31, 2025

Federal laws provide a baseline, but each state has its own set of rules that can significantly impact how you…

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Close-up of a person using a smartphone to scan a QR code on a wooden table in a cafe setting, highlighting the importance of avoiding common QR code mistakes in small business operations.

6 Common Mistakes to Avoid When Using QR Codes

October 29, 2025

QR codes have quickly become a powerful tool for businesses of all sizes. But like any tool, their effectiveness depends…

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A metallic security shutter with the text 'Sorry WE'RE CLOSED' in bold black and red letters, similar to phrasing used by small businesses. Through the partially open shutter, the U.S. Capitol Building is visible under a cloudy sky, symbolizing the October 2025 government shutdown.

UPDATE: Small Businesses Sound Alarm as Shutdown Drags On

October 23, 2025

While the shutdown affects the entire economy, some industries will feel the pressure more acutely than others.

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A smiling salesperson shakes hands with a female customer in a modern home furnishings showroom, with fabric swatches on a sofa and stylish kitchen and bathroom displays in the background. The scene reflects trust and collaboration, showcasing how to build customer trust.

The Key to Thriving in Today’s Economy? Customer Trust

October 21, 2025

The latest NFIB report notes that declining consumer confidence is a significant headwind for small businesses.

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A florist or small business owner wearing a striped apron works at a wooden counter surrounded by fresh white lilies and dried flowers. They use a calculator with a receipt printer, symbolizing financial management and strategies for how to handle rising costs.

How to Handle Rising Costs: A Guide for Small Business Owners

October 15, 2025

With a smart approach, you can protect your profitability and ensure your business remains resilient.

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Overhead view of a commercial space undergoing renovation, with furniture covered in plastic sheeting and a woman holding a laptop standing on a wooden floor. The scene reflects preparation or transition, symbolizing investment and change, aligning with capital spending trends.

Is Now the Right Time to Invest in Your Business?

October 13, 2025

While many owners are currently investing, future plans show a sense of caution.

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A doctor in a white coat with a stethoscope discusses healthcare options with a patient during a consultation. The scene, set in a professional office, symbolizes collaboration and care, aligning with the goals of small business healthcare reform.

The Coming Healthcare Battle in Congress

October 6, 2025

As we draw closer to the end of 2025, Congress may be presented with an opportunity to give small businesses relief…

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Two smiling baristas, a woman and a man with Down syndrome, stand side-by-side in a cozy coffee shop, both wearing aprons with arms crossed. The image highlights an inclusive workplace, showcasing the benefits of hiring people with disabilities in small businesses.

Untapped Potential: The Benefits of Hiring People with Disabilities

October 1, 2025

Research indicates that businesses that prioritize disability inclusivity outperform their competitors in several metrics.

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A close-up view of hands interacting with a smartphone displaying the TikTok app, positioned on a patterned surface alongside an open laptop. The image highlights the use of technology and social media platforms for small business operations, emphasizing engagement with digital tools like TikTok for marketing and outreach.

What Are the Best Social Media Platforms for Small Businesses?

September 22, 2025

Research shows that a few key platforms consistently deliver the strongest business results.

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A small business owner, seated at a white desk in a plant shop, reviews paperwork with a thoughtful expression. The desk is surrounded by vibrant potted plants, a calculator, and a tablet stand, symbolizing the use of fintech solutions for small businesses to manage finances and grow operations.

How Fintech Solutions Can Help Small Businesses Overcome Loan Challenges

September 12, 2025

From alternative credit-building tools to flexible funding options, fintech is creating new opportunities for entrepreneurs to succeed.

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A cameraman records an interview between a journalist and a small business owner in a park. When considering how to get press coverage for your small business, reach out to blogs, websites, newsletters, podcasts, TV stations, and social media influencers.

How to Get Press Coverage for Your Small Business

September 8, 2025

It can feel a bit unnatural or uncomfortable, but seeking out publicity is an essential part of growing your business.

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Three individuals in a warehouse setting engage in a positive business interaction. Two workers wearing white hard hats and orange safety vests stand beside a man in a suit, shaking hands and smiling. A table in the foreground holds a white hard hat, scanning devices, and a clipboard, emphasizing workplace operations. The industrial background features tall shelves stacked with boxes and pallets. This scene illustrates collaboration and success, highlighting the importance of employee incentive programs for small businesses in fostering teamwork and productivity.

Is Your Team Motivated? A Look at Employee Incentive Programs

September 3, 2025

Paired interests mean that your employees have a vested stake in the success of your business. When they win, you…

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Two hands exchange a driver's license against a yellow background, symbolizing the process of identity verification for small businesses.

The Importance of Identity Verification in Small Business Hiring

September 2, 2025

The goal is to create multiple layers of verification that make it nearly impossible for fraudsters to slip through your…

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A busy woodworking workshop representing small business sectors hit hardest by tariffs. Two workers in motion, one carrying a wooden panel and another operating machinery, surrounded by tools, raw materials, and industrial equipment, highlighting the challenges faced by small businesses in affected industries.

These Are the Small Business Sectors Hit Hardest by Tariffs

August 28, 2025

Construction companies represent the hardest-hit sector, with 78% reporting direct tariff impacts.

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Two professional women shaking hands across a wooden table in a well-lit office setting, symbolizing a successful agreement or partnership. The scene conveys trust and collaboration, aligning with the concept of the best background check services for small businesses.

Choosing the Best Background Check Services for Your Business

August 25, 2025

In the past year, more than three-quarters of businesses have found candidate discrepancies during background screenings.

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A barista in a coffee shop offers a cardboard tray with two takeaway coffee cups and a loyalty card featuring circular stamps, promoting small business loyalty programs.

Create a Loyalty Program That Keeps Customers Coming Back

August 21, 2025

Whether simple punch cards, app-based, software, or e-commerce systems, there are tools any sized small business owner can deploy.

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A storefront window with bold white text reading "Prime retail space" and "Available now," set against a dark reflective background. The scene includes a busy commercial street with pedestrians and shop facades, emphasizing a prime location. Perfect for illustrating lease negotiation tips in a bustling retail environment.

Lease Negotiation Tips for Small Business Success

August 19, 2025

A single lease negotiation mistake can cost your business thousands of dollars annually — or worse, force you to close…

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A modern café scene illustrating the 80/20 rule, where a small group of loyal customers drives the majority of revenue. The image shows a bustling environment with a customer interacting with staff at the counter, emphasizing the importance of focusing on high-value customers to optimize revenue from top customers.

Why 80% of Your Revenue Comes from 20% of Your Customers

August 15, 2025

Ever wondered why some customers seem to keep your business thriving while others barely move the needle? You're witnessing the…

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A small business owner at a desk with a laptop, surrounded by office supplies and storage boxes, learning how to secure customer data.

Hackers Want Your Customer Data — Here’s How to Protect It

August 11, 2025

As a small business owner, it's important for you to understand how to secure customer data like addresses, phone numbers,…

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A woman in a warehouse holding a clipboard and pen, standing between shelves of neatly stacked boxes, illustrating the process of improving employee ROI through organized workflows.

Employee ROI Explained: The Win-Win of Prioritizing People

August 5, 2025

If employee ROI is so valuable, why do so many companies struggle with it? The issue often stems from focusing…

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A woman smiling while holding a smartphone with a notification icon, sitting at a desk with a computer monitor and keyboard, representing email marketing for small businesses 2025.

3 Ways to Get More out of Your Email Marketing in 2025

July 23, 2025

Success in email marketing depends as much on content as it does on sound database management practices.

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A shop attendant in a yellow shirt and green apron holds a card reader as a customer in a maroon shirt hands over a credit card in a vibrant plant shop. The image highlights a retail transaction, symbolizing the impact of credit card swipe fee reform on small businesses.

Small Businesses Need Credit Card ‘Swipe’ Fee Reform the Most

July 10, 2025

While swipe fees affect all merchants, small businesses are hit the hardest. The Credit Card Competition Act aims to level…

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Smiling small business owner managing finances with a calculator and notebook while talking on the phone, surrounded by plants, symbolizing effective cash flow management for small businesses in a relaxed work environment.

Key Principles of Cash Flow Management for Small Businesses

July 7, 2025

It may be tempting to focus solely on revenue, but cash flow management ensures sustainability over time.

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Turn Emails into Profit Machines for Your Small Business

June 27, 2025

While social platforms fluctuate and algorithms change, email gives small business owners a reliable, cost-effective, and measurable way to connect…

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Entrepreneur in a green apron packaging artisanal soap in eco-friendly materials, showcasing small business quality and sustainability.

Grow Your Business by Emphasizing Quality and Sustainability

June 26, 2025

Drawing inspiration from Levi's, small business owners can learn to capitalize on their greatest assets: quality and sustainability.

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Person sitting cross-legged with a laptop and coffee cup, surrounded by plants and a shelving unit, symbolizing a relaxed and productive workspace for small business owners exploring MarTech for small businesses.

How to Build an Affordable Martech Stack for Small Businesses

June 20, 2025

Small businesses today can build a marketing technology (martech) stack that enables them to engage with prospects and customers more…

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A cafe owner takes notes as she conducts job interviews in a cozy cafe setting.

A Small Business Guide to Conducting Effective Job Interviews

June 16, 2025

When every new hire can significantly impact your company's productivity and culture, how do you know you’re making the right…

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A smiling mentor facilitates employee onboarding by welcoming a young man to his new job.

Onboarding New Hires: 5 Ways to Boost Retention

June 13, 2025

Done right, onboarding fosters a sense of belonging and drives productivity. Get it wrong, and you risk losing employees within…

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A woman at a bar counter demonstrates the value of small business tech by holding her smartwatch over a card reader to quickly and efficiently pay her bill.

How Small Businesses Are Using Tech to Increase Profits in 2025

June 10, 2025

From AI-powered marketing tools to contactless payment systems and strategic use of social media, there are more ways than ever…

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A flooded warehouse with cardboard boxes partially submerged in water. Although hurricane season hits coastal areas hardest, inland areas are not exempt from wind, flooding, and even tornadoes.

Hurricane Season Has Arrived — Is Your Business Prepared?

June 9, 2025

Year after year, hurricane season brings powerful winds, storm surges, and flooding to communities up and down the East Coast.

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A woman in an apron hands a coffee cup to a man at a café counter. Research shows that nearly 80% of consumers have a small business blind spot, greatly underestimating the number of small businesses in operation.

The Small Business Blind Spot: What It Is and How to Overcome It

June 5, 2025

Why don’t customers see your small business? New research from Constant Contact shows a major perception gap.

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A person with long hair and a cap inspects a green surfboard among various other colorful surfboards on racks. Get insights on managing a family business transfer from the owners of several successful surf shops.

Passing the Torch: Advice from Family Surf Shop Owners

June 4, 2025

The owners of 17th Street Surf Shop, Hansen Surfboards, and Val Surf share insights on managing a family business transition.

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Hands typing on a laptop keyboard with animated email marketing icons floating above.

Personalization Still Drives Success in Email Marketing

May 29, 2025

When it comes to email marketing, there are three ways to meet your customers' needs: personalization, device optimization, and automation.

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A person in a white sweater creates a social media calendar, writing notes in a notebook while holding a smartphone, with a laptop nearby.

Why Your Business Needs a Social Media Calendar

May 23, 2025

A social media calendar provides a clear and actionable roadmap for your marketing efforts.

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A cohesive flat lay — including stationary, pens, coffee beans, and a disposable cup — illustrating the basics of branding for small businesses.

Branding for Small Businesses: 3 Steps to Set Yourself Apart

May 21, 2025

Branding is more than just your logo or name. It’s about building a memorable, cohesive identity that communicates your mission,…

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A person in a yellow shirt holding a receipt and using a calculator, focusing on expense tracking for small businesses.

Save Time and Money with Smarter Expense Tracking

May 16, 2025

Learn how expense tracking helps small businesses tackle cash flow challenges, improve tax prep, and scale efficiently.

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Hands of three business partners working together on cost analysis exercises, using charts, a calculator, and a laptop.

Understanding Cost Analysis: Methods and Benefits

May 13, 2025

Learn how cost analysis helps small businesses optimize expenses, improve efficiency, and make informed decisions.

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Microsoft website showing Windows 10 specifications and features, illustrating the end of Windows 10.

The End of Windows 10: Risks and Solutions for Small Businesses

May 12, 2025

Still using Windows 10 for your business? Avoid downtime by migrating to a new, more secure operating system before Microsoft's…

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A male chef and small business owner wearing a gray apron checks his tablet after improving his pizzeria's local search results.

Make Your Business Stand Out in Local Search Results

May 6, 2025

Local search has become an essential part of consumer behavior, and businesses must stay visible in search results to remain…

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View of downtown Orlando, Florida. Orlando is ranked No. 1 in the 10 best large cities to start a business in 2025, according to a study by WalletHub.

10 Best Large Cities to Start a Business in 2025

May 2, 2025

If you’re looking for robust infrastructure and diverse talent pools, you’ll want to consider these cities.

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View of downtown St. George, Utah. St. George is ranked No. 1 in the 10 best small cities to start a business in 2025, according to a study by WalletHub.

10 Best Small Cities to Start a Business in 2025

May 1, 2025

These cities offer unique advantages like lower costs of living, strong community support, and untapped customer bases.

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A bouquet of pink carnations with a handwritten tag that says "Happy Mother's Day." Small retailers can boost Mother's Day sales by offering handcrafted and one-of-a-kind items.

Maximize Mother’s Day Sales with These Six Expert Strategies

April 30, 2025

Mother’s Day is the perfect opportunity for small businesses to connect with their customers and generate meaningful sales.

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A digital representation of a classical building with glowing blue columns and data points around it.

AI Is Transforming the Way Money Changes Hands

April 23, 2025

Explore how AI is transforming the payments industry with fraud prevention, personalized customer experiences, and operational efficiency.

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A woman holds a box of products while live streaming on her smartphone. Packing materials are are visible.

The Small Business Guide to Video Marketing

April 22, 2025

The rise of video-first platforms like TikTok, YouTube, and Instagram has made video the chosen medium of communication for millions,…

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Overwhelmed entrepreneur covering her face with her hands. Data privacy laws are making it harder for small business owners to advertise to their customers.

The Hidden Costs of Data Privacy Laws for Small Businesses

April 21, 2025

New data privacy laws are creating challenges for small businesses. A consistent federal framework may be the solution.

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A person holding a tablet showing a trademark application form with fields for applicant information.

Trademark 101: Answering Small Business Owners’ Pressing Questions

April 18, 2025

Founders and entrepreneurs, is it time to file a trademark? If you're not sure or you don't know how to…

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A payment device displaying "IMPORT TAX ADDED" with a small American flag attached, highlighting the financial implications of U.S. tariffs.

How U.S. Tariffs Are Squeezing Small Businesses

April 14, 2025

Global trade policies have always been a critical factor in shaping the business environment, but for small businesses, sudden changes…

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A close-up of a printed graph with a rising red line, a pen beside it, and a laptop in the background.

What to Do When Your Business Is in the Red

April 9, 2025

Much like no one gets married to get divorced, no one opens a business to close it. Still, it happens.…

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Enhancing Your Paid Social Advertising Efforts

March 23, 2025

8 ways to enhance paid social advertising   1: Define precise campaigns objectives. Whether it’s promoting a new business opening…

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Catering Business? Three Ingredients to Boost Your Revenue

March 11, 2025

Grow your Catering Revenue When Dan Stewart opened Isabella’s Brick Oven in Baltimore’s Little Italy neighborhood in March 2006, he…

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What Happens When You Lose a Key Employee?

March 10, 2025

Action steps to take when losing an employee you need This topic hits close to home for many business owners.…

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How to Protect Your Business When Disaster Strikes

February 28, 2025

Weather-related disasters are becoming more frequent and more expensive. Hurricanes, earthquakes, tornadoes and fires can cause huge economic losses, and…

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Negotiate Everything!

February 21, 2025

“You don’t get what you want, you get what you negotiate.” — Harvey Mackey You may have read my recent…

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Multi-Location Marketing: Breaking Free from Short-Term ROI to Drive Long-Term Growth

February 19, 2025

  For multi-location brands, the pressure to show immediate ROI often leads to a “race to the bottom.” Many marketers…

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New Data & Key Trends for Small Businesses to Stay Competitive

February 18, 2025

  ShipStation has released its 2025 E-commerce Delivery Benchmark Report. The report offers key insights to help small and mid-sized…

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Emerging Cybersecurity Threats May Come From Unexpected Sources

February 18, 2025

When it comes to cybercriminals and threat vectors, expect the unexpected. Experian’s 12th annual Data Breach Industry Forecast includes five predictions…

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Top Concerns Small Business Owners Face in 2025 (and How to Address Them)

February 4, 2025

Running a small business can be rewarding, but it also often is quite challenging. In 2025, with an evolving economy,…

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What States Offer the Best Tax Incentives for Small Businesses in 2025?

January 27, 2025

A new study has identified the states with the best tax incentives for small businesses in 2025, with Maryland placing…

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Two Major Providers Partner to Help Merchants Grow Their Businesses

January 24, 2025

Wix.com LTD has announced an integration with YouTube Shopping, enabling merchants to sell their products directly through the platform, further…

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Image of blocks spelling out EBITDA

10 Proven Strategies to Upgrade Your Small Business’ Financial Position

January 23, 2025

A specific passion likely led you to launch your small business. Be it a restaurant, a clothing boutique or a…

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Small Business Security 101: Cyber Essentials to Help Keep Your Business Safe

January 23, 2025

In today’s digital world, the threats facing small businesses are bigger than ever before — and they’re not just limited…

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Inside the Luxury Advent Calendar Boom with DTC Brand Cheese Brothers

December 10, 2024

This article was originally published on Retail TouchPoints, as part of the ongoing “Small Business, Big Ideas” series, which focuses on…

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Young consumer shopping for the holidays.

Last-Minute Holiday Strategies for Small Business Success

December 10, 2024

It’s crunch time for small businesses to make the most of the year’s busiest shopping days. Each year, small businesses…

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Business Exit and Succession Planning (Pt. 3): 5 Steps to Success

December 10, 2024

Welcome to the third installment in our exploration of succession and exit planning for business owners. In our earlier articles,…

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Strategic Decision-Making: Consolidate SEO for Growth

November 26, 2024

By Erica Garman, VP of marketing at Intero Digital For many businesses, particularly those with multiple domains or brands, consolidating…

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High angle portrait of female businesswoman counting finances using calculator in small shop, copy space

ADP and Fiserv Bring Combined Operational Solutions to SMBs

November 20, 2024

Payments and financial services company Fiserv, Inc. is partnering with ADP to integrate its small business solutions, including Clover and CashFlow CentralSM,…

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Small business owner wrapping a present with custom wrapping, a small touch for the holiday season.

Straight from the Source: How Small Business Owners Are Marketing for the Holidays

November 20, 2024

The holiday shopping season is officially here, and across the country, millions of small business owners (SBOs) are, once again, gearing up for the chaos.…

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small businesses are using AI tools but have concerns about their team skills and expertise.

New Data: How SMBs are Balancing AI Fear and FOMO

November 18, 2024

The artificial intelligence (AI) hype cycle is evolving, with more businesses sharing tangible use cases and lessons learned. Although the…

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The SMB’s Guide to CTV Advertising

November 8, 2024

U.S. households are cutting the cable cord and embracing streaming. In fact, 99% of U.S. households subscribe to at least…

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How One Up-and-Coming Wellness Brand is Using Community to Combat Stigma

November 5, 2024

Many brands, especially in CPG, are born from known challenges and pain points; they are innately designed to serve an…

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Even small and medium-sized businesses can use technology to win this holiday season.

Attention Small Businesses: Embrace Tech to Win the Holiday Retail Rush and Ensure Future Success

November 1, 2024

The holiday retail rush is upon us, and consumers are making their holiday shopping lists and checking them twice. Many…

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Executive Q&A: How to Boost Holiday Sales and Loyalty Amid Inflationary Pressures

October 30, 2024

The holiday season is a critical time for all businesses, but it can be especially make-or-break for small merchants and…

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Business Exit and Succession Planning (Pt. 2): The Transition

October 25, 2024

In this installment, we’ll build on what was discussed in part 1, “Business Exit and Succession Planning: Where To Start.” In…

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How Gen AI is Helping Brands Handle the ‘Relentless Demand’ for Visual Content

October 16, 2024

This article was previously published on Retail TouchPoints. Humans are visual creatures; it’s a biological trait developed way back when…

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Why A Jar of Pickles is Embracing the ‘Raw, Unfiltered’ Side of Instagram

October 15, 2024

Kirstie Wang started her stationary, accessory and gift brand, A Jar of Pickles, when she was in her last year…

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3 Companies Leveraging Amazon to be a ‘Force for Good’

October 1, 2024

Amazon took a breather from the veritable onslaught of tech updates at its Accelerate conference last Thursday to shine the spotlight on…

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Walmart has approved embedded finance provider Parafin to offer financing to Walmart Marketplace sellers to help them grow their businesses.

Walmart Endorses Financing Solution for its Marketplace Sellers

September 30, 2024

Walmart has approved embedded finance provider Parafin to offer financing to Walmart Marketplace sellers to help them grow their businesses Parafin offers full-scale financial services…

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Business Exit and Succession Planning (Pt. 1): Where To Start

September 27, 2024

Exit and succession planning involves creating a strategy that defines the future of your business when you're no longer running…

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Enterprises vs. SMBs: Important Distinctions in the B2B Buyer’s Journey

September 16, 2024

By Kristina Prokop, CEO at Eyeota The B2B buyer journey has evolved greatly in recent years, as have the distinctions…

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Walmart Marketplace Adds Categories, Enhances Fulfillment Offerings for Sellers

September 4, 2024

Walmart Marketplace will add three popular categories to its assortment and expand fulfillment offerings for sellers, including a multichannel solutions program that will…

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Mike’s Monthly Tip: Passion Over Knowledge

August 28, 2024

Which is greater: passion or knowledge? In a restaurant, upselling is essential to get incremental revenue, but it also enhances…

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How Done & Done Home’s Mother-Daughter Duo is Building an Organized Empire

August 28, 2024

Kate Pawlowski has always been close with her mom, Ann Lightfoot. Even in her teenage years, when slamming doors and instigating…

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Nearly two decades since the earliest content creators established their role in our digital-first society, we’re seeing a return to the scrappy, low-budget media of influencing’s earliest days.

The Rise of Lo-Fi Content: What it is and Why it’s Dominating Influencer Marketing

August 6, 2024

This article was initially published on Retail TouchPoints. Since the earliest days of online influencers in the late 2000s, internet…

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A large number of businesses fail due to inadequate capital management and the ability to predict when and how much financing they need. AI is changing that.

How AI is Transforming Financial Management for SMBs

August 6, 2024

The success of a small business depends on a healthy cash flow. Small businesses often don’t have the resources to…

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With 11 locations and more on the horizon, Winfield Street Coffee has had to invest in new technology, including a new POS, to improve operations.

Winfield Street Coffee Turns to Tech to ‘Perk Up’ Operations

July 23, 2024

In 2015, Breno and Jeanette Donatti took over Winfield Street Deli in Connecticut and rebranded it to Winfield Street Coffee.…

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Ebay is working to better support its sellers with a revamped advertising experience as well as a new Business Cash Advance offering that gives sellers quick access to revenue-based loans.

Ebay Aims to Support Sellers with Cash Advances, Streamlined Advertising Hub

July 16, 2024

This article was previously published on Retail TouchPoints. Ebay is working to better support its sellers with a revamped advertising experience…

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Alex Sinclair, owner of the San Francisco-based Willow on the Green, shares how he turned his big idea into a perfect niche in the retail world.

Small Business, Big Ideas: What a Niche British Cheese Shop Learned from Netflix

July 9, 2024

This article was previously published on Retail TouchPoints. Alex Sinclair is Scottish, although you’d have a hard time telling it…

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B2B Marketplace Faire Accelerates the Digitization of an Underserved Market: Wholesale

July 2, 2024

For nearly two decades now online marketplaces have proliferated, beginning with Ebay and Amazon, followed by Walmart, Etsy and countless…

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Target is partnering with Shopify to bring direct-to-consumer brands to its marketplace and stores.

New Collab Brings Shopify DTC Brands to Target.com

June 25, 2024

Target has announced a new partnership that will bring a select number of Shopify sellers to Target Plus, the retailer’s third-party marketplace,…

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Ebay has launched a new AI-powered feature to make it easy for sellers to improve the quality of their listing imagery.

Ebay Launches New Background Enhancement Tool for Sellers

June 18, 2024

Ebay has launched a new AI-powered feature to help sellers create high-quality images for their listings by removing the backdrop…

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What Happens When You Lose a Key Employee?

May 30, 2024

Action step to take when losing an employee you really needed to keep This topic hits close to home for…

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Social commerce, the method of exploring, selling, promoting, and purchasing products or services via social media, is quickly revolutionizing ecommerce for SMBs.

Leaning into Social Media to Expand Your Reach and Grow Your Business

May 20, 2024

Social commerce, the method of exploring, selling, promoting, and purchasing products or services via social media, is quickly revolutionizing traditional…

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60% of sales on Amazon come from independent sellers — most of which are small and medium-sized businesses. Get key takeaways from the company's latest Small Business Empowerment report.

 SMBs Sold 8,600 Items Every Minute in 2023 on Amazon

May 16, 2024

Small- and medium-sized businesses are selling on marketplaces in order to drive brand awareness and acquire new customers. Amazon in…

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TikTok is taking cues from Meta by implementing new standards for AI-generated content (AIGC).

Inside TikTok’s New Standards for AI-Generated Content

May 14, 2024

TikTok is taking cues from Meta by implementing new standards for AI-generated content (AIGC). TikTok announced that will use Content Credentials from the Coalition for Content Provenance…

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AutoStore has launched Pio, a plug-and-play automated warehouse system designed to streamline fulfillment for small and midsize ecommerce businesses.

New System Helps SMBs Keep Pace with Heightened Delivery Expectations

May 10, 2024

Today’s consumers expect flexible, often fast, product delivery. In fact, 68% of consumers say availability of shorter delivery windows is…

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The Small Business Connectivity Report from Kinetic Business reveals that internet speed and reliability, as well as cybersecurity, were top tech priorities.

Survey: Internet Speed and Security are SMB’s Top Tech Priorities

May 7, 2024

Small businesses are ramping up their tech investments in order to modernize their operations and create consistent customer experiences online…

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The Federal Trade Commission (FTC) has issued a final rule that bans non-compete clauses nationwide for workers. Here's what it means for small businesses.

The FTC is Banning Non-compete Agreements: What Does it Mean for Small Businesses?

April 30, 2024

The Federal Trade Commission (FTC) has issued a final rule that bans non-compete clauses nationwide for all workers, including senior…

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You may know that content is king, but if you don't have a strategy, your small business won't be found. Get your tips for content marketing here.

The Small Business Guide to Content Marketing

April 22, 2024

You’ve likely heard the saying, “content is king.” Sure, it’s a bit of a cliché, but it’s definitely a reality…

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Gopuff Unveils New End-to-End Platform for CPG Brands

April 16, 2024

Gopuff has unveiled a new logistics and technology platform to help CPG brands offer customers speedy delivery options via their…

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MNTN helps businesses of all sizes reach the right households and right audiences using CTV advertising techniques.

MNTN Helps Brands of All Sizes Capitalize on the CTV Boom

April 9, 2024

Connected TV (CTV) is becoming more central to marketing and advertising strategies, especially as more households “cut the cord” and…

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Gusto surveyed 1,300 people and found that more entrepreneurs are starting side hustles while working full-time and part-time for other companies.

Gusto Research: Side Hustles are on the Rise as Entrepreneurs Focus on Financial Freedom

April 9, 2024

In 2023, U.S.-based entrepreneurs filed more applications for new businesses than any other time over 20 years. Gusto surveyed 1,300…

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MetLife and U.S. Chamber of Commerce have unveiled its latest Small Business Index to gauge overall small business health and confidence. Following a Q4 2023 score of 61.3, this quarter's score is 62.3, reflecting a stable, relatively more positive, climate.

Cybersecurity, Supply Chain Become Rising Concerns for SMBs

April 2, 2024

MetLife and U.S. Chamber of Commerce have unveiled their latest Small Business Index to gauge overall small business health and…

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More than half of consumers have used generative AI solutions, spanning across their personal and professional needs. New research outlines how these behaviors impact retail, travel, and tech.

Adobe Survey: More Than 50% of Consumers Have Used Gen AI

April 2, 2024

There has been a lot of hype in the business world surrounding generative AI and its possible impact on internal…

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An Introduction to Digital Marketing for Small Business

April 2, 2024

By Dave Charest, Director of Small Business Success at Constant Contact As a small business owner, you’re constantly wearing many…

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Despite threat of a ban, TikTok has unveiled new commerce features to empower businesses of all sizes.

TikTok Continues Commerce Push with New Features

March 25, 2024

TikTok owner ByteDance is feeling the heat to sell its ownership of the app. The U.S. House of Representatives recently…

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Small retailers can implement digital signage in stores to communicate brand stories, customer feedback and timely calls to action to shoppers.

Signs of the Times: The Advantages of Digital Signage for Small Retailers

March 19, 2024

Today’s retail environment has evolved at a rapid clip over the past few years, with consumer trends and preferences changing…

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With So Many SEO Metrics, What Really Matters?

March 19, 2024

Search engine optimization (SEO) has come a long way over the past decade. What used to be a niche field…

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How can I use AI in my restaurant?

March 14, 2024

Artificial intelligence restaurant applications Artificial intelligence (AI) felt like something straight out of a science fiction novel just a few…

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SpotOn Marketing Assist can help restaurant operators create campaigns more effectively for email and social channels.

SpotOn Streamlines Marketing for Local Restaurants

March 12, 2024

Most restaurant operators say they struggle to attract new customers (79%) and bring back repeat customers (56%), according to the…

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On the heels of its funding news, Photoroom is unveiling a series of new solutions designed to support small and scrappy marketing teams.

Photoroom Launches New AI Photo-Editing Features Following $43M Funding Round

February 29, 2024

Photoroom, an AI-powered photo editor, has closed a $43 million Series B funding round, led by previous investor Balderton Capital…

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WarmlyYours Report Shows Trade Pros Drove 2023 Growth

February 29, 2024

According to a recent industry report from WarmlyYours, floor heating sales were driven in 2023 by growth with the trade…

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When small businesses go viral, it could be their big break. But it also can throw their systems for a loop. Here's how to prepare.

Don’t Get Sick Going Viral

February 26, 2024

For a small business owner or founder, few things are as exciting as your product or service going viral. Finally,…

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Reliable Refrigeration for Your Pizzeria

February 23, 2024

Let’s Chill: Exploring Restaurant Refrigeration Options Pizza Today readers say that refrigeration is the number-one piece of equipment they plan…

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Making Sustainability Sustainable

February 23, 2024

How pizzerias can keep sustainability momentum rolling well into the future. Even when leadership’s intentions are pure and their commitment…

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If small businesses want to ramp up their social media content strategy, stock photography can give them more creative fuel to support their efforts.

Build Your Content Arsenal with Powerful Stock Photography

February 22, 2024

Social platforms like Instagram and TikTok are driven by images and video. In an ideal scenario, you’ll have a social…

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Wix and Global-e Partner to Help Merchants Go Global

February 20, 2024

Wix.com, a software-as-a-service website builder platform is partnering with Global-e Online, a provider of direct-to-consumer (DTC) cross-border ecommerce solutions, to…

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Consumers' overall spending on significant others this Valentine's Day will reach $14.2 billion, a record according to the NRF and Prosper Insights & Analytics.

How American Consumers Plan to Celebrate Valentine’s Day

February 9, 2024

U.S. consumers plan to show their loved ones just how much they care this Valentine’s Day. Consumers’ overall spending on…

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Meta is working with industry partners to develop "common technical standards" for spotting and labeling AI-generated video and audio content at scale.

Meta Aims to Set Standards for AI-Generated Content

February 8, 2024

In an effort to position itself as a leader in the fast-evolving world of AI, Meta has revealed that it’s…

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Square's fourth annual Future of Commerce research report reveals that local retailers and restaurants are investing in tech to drive efficiency and growth.

Square’s Head of Retail Reveals How SMBs Can Embrace the Future of Commerce

February 6, 2024

The democratization of technology such as artificial intelligence (AI) is creating an entirely new playing field for retailers and restaurants…

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Paying the Price of Being Small

February 6, 2024

3 strategies for SMBs to reduce e-commerce returns By Mikel Lindsaar, CEO and Founder of StoreConnect When you are playing…

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Cornerstone Advisors research reveals outdated (and often biased) underwriting processes inhibit small businesses run by women and people of color to have access to reliable credit options.

Can AI Transform Outdated (and Biased) Small Business Lending?

February 5, 2024

A new research study from Cornerstone Advisors reveals that lenders’ outdated (and often biased) underwriting processes often consider women and…

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In a global survey of more than 2,000 consumers, Sinch Mailgun discovered that while email is still preferred, new preferences will impact strategies.

Why Customers Love to Hate Your Emails

January 31, 2024

In a global survey of more than 2,000 consumers in the U.S., UK, France, Germany, and Spain, Sinch Mailgun explored…

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Bank of America's Small Business Checkpoint for January 2024 shows that while small firms showed resilience in 2023, profits are under pressure.

Bank of America Small Business Checkpoint Puts Profitability in the Spotlight

January 31, 2024

Bank of America’s (BoA) latest Small Business Checkpoint for January 2024 found that not only did small businesses display resilience…

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Queenly, a formalwear marketplace, has been able to reduce cost-per-acquisition (CPA) and improve conversions using artificial intelligence (AI) for marketing.

Queenly Reduces CPA by 12% with Meta AI-Powered Advertising

January 30, 2024

Queenly is an online marketplace for formalwear fashion. The company has built an incredibly successful social commerce platform that supports the…

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Digital Tools and Technologies for B2B Lead Generation

January 29, 2024

By Lisian Ajroni, CTO, Ajroni Are you looking to increase your B2B lead generation? In the digital age, technological advances…

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Getty Images has launched Generative AI by iStock, which is powered by NVIDIA Picasso, to help small businesses create visual content at scale.

Getty Images Empowers SMBs with New Gen AI Tool

January 24, 2024

TikTok, Instagram, Faceboook, LinkedIn, mobile apps, ecommerce sites. The list of channels and platforms goes on and on. And small…

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The Corporate Transparency Act (CTA) was put into effect on January 1, 2024. Now, small business owners now need to ensure they comply.

What is the Corporate Transparency Act?

January 22, 2024

The Corporate Transparency Act (CTA) was enacted back in 2021, but few businesses have considered whether they’ll be impacted. Now…

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How do holiday sales impact the financial health of small businesses? Do these merchants have a strategy in place to keep new customers?

Holiday Hurrah: Measuring the Impact of Holiday Sales on America’s Small Businesses

January 17, 2024

The holidays are big business. That’s not going to come as a shock to anybody — but, just how important…

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Have a Holiday Boom, Not a Holiday Glitch

January 17, 2024

By Mikel Lindsaar, CEO and founder of StoreConnect For many SMBs, the holiday period can provide a welcome tonic and…

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The Fiserve Small Business index was designed to provide a timely, robust view of small business performance data across the U.S.

New Fiserv Index Provides ‘Big Signal’ of Small Business Performance

January 11, 2024

Fiserv enables payments for more than six million merchants worldwide and has a presence in almost every ZIP code in…

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The Economic Forecast of the K&B Industry

January 10, 2024

As soon as the Fed indicated the possibility of three rate cuts, my email lit up with this question: “What…

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Want to successfully reach and engage Gen Z consumers? This article outlines three key things this cohort wants.

3 Things Every Business Should Know About Gen Z

January 9, 2024

Known to many as “the TikTok Generation,” Gen Z is a cohort coveted by businesses of all sizes and across…

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The Future of Link Building: Emerging Trends Paving the Way for Success

January 9, 2024

By Alyssa Patzius, President of Intero Digital Content & PR Division We are in the era of AI link building. It’s like…

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New research from Emplifi reveals that Instagram Reels outperforms TikTok, Instagram Stories and other storytelling vehicles.

Despite TikTok Hype, Instagram Reels Reign Supreme in Video Content Performance

January 3, 2024

We have all seen the data that consumers, especially Gen Z and Gen Alpha, are spending more time on TikTok.…

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Keeping pace with new and evolving data privacy regulations can feel overwhelming for even the most tech-savvy SMB owners. Experts share their advice.

Data Privacy for SMBs: Essential Compliance Info to Know

January 2, 2024

In today’s digital landscape, data is a valuable asset. And no matter what type of business you have, you’re likely…

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Which states have the most small businesses in the U.S.? A recent study conducted by Qrfy.com provides the answer.

The U.S. State with the Most Small Businesses Is…

January 2, 2024

Based on the U.S. Small Business Association’s (SBA) definition of “small businesses,” (independent businesses with fewer than 500 employees, there…

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Cyber Threats to Businesses

December 21, 2023

Countering cyberattacks on restaurants Last April, a cyberattack hit NCR and its Aloha POS, one of the restaurant industry’s leading…

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Industry trade shows can be an effective way to network and promote your business. Follow these tips to maximize your presence and drive traffic.

5 Tips to Win Customers at Your Next Trade Show

December 5, 2023

Industry trade shows can be an effective way to network and promote your products and services to highly targeted audiences.…

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Thinking about an exit strategy? Want to plan the next stage of your business career? Follow these tips if you want to pursue M&A for your small business.

M&A for Small Business: How to Plan for a Successful Sale

December 4, 2023

Some business owners see themselves running their companies for decades — maybe even passing them down to their children —…

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The Biden-Harris Administration is providing $50 million in funding to small businesses "owned by individuals from traditionally underserved communities."

Biden Administration Awards $50M in Funding to ‘Underserved’ Small Businesses

November 28, 2023

The Biden-Harris Administration has revealed its latest measures to support small businesses, including $50 million in funding that will support…

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Mike’s Monthly Tip: Tech Stack

November 28, 2023

Must-have and nice-to-have technology for your restaurant What’s your tech stack? It’s a phrase that started in Silicon Valley, went…

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Data from Adobe Analytics and Salesforce reveal a strong start for the 2023 holiday season.

Discounts Drive Record-Breaking Black Friday, Cyber Weekend Spending

November 28, 2023

This article was previously published on Retail TouchPoints, a digital media brand covering the retail industry. As Cyber Monday sales…

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Amazon has established partnerships with Meta and Snap to allow consumers to easily purchase items they see on social via their Amazon accounts.

Amazon Partnership with Meta, Snap Unlocks Social Commerce for SMBs

November 21, 2023

As part of a new partnership, Meta and Amazon have launched a new closed-loop social commerce experience that allows Facebook and Instagram users to…

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For small businesses struggling to navigate the global economic climate, threats of bank failures could further endanger their ability to operate.

As Prospects of Future Bank Failures Loom, Retailers Need a Plan to Ensure Payments Continuity

November 20, 2023

When Moody’s downgraded the credit ratings of 10 small and midsized banks in July 2023 and warned of similar downgrades…

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Research from Bankrate reveals that more consumers, especially millennials and Gen Z, are eager to participate in Small Business Saturday.

Bankrate Survey: More People Plan to Shop Small in Stores

November 14, 2023

Despite its inception only in 2010, Small Business Saturday has surged in popularity and is creating even more opportunities for…

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Inside the Online Bookstore Building a ‘Model for Small Businesses to Compete with Amazon’

November 9, 2023

As its power and reach have grown, countless companies have tried to take on Amazon, but few have succeeded. It…

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Google has unveiled new tools to help small merchants and other businesses stand out in search results, especially during the holiday season.

Google Unveils New Tools to Help Small Merchants

November 8, 2023

Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture consumers’ attention in search…

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KBMI Sees 2024 Optimism

November 2, 2023

NKBA’s Q3 2023 Kitchen & Bath Market Index indicates that despite a current slowdown in business, many industry professionals forecast…

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6 Keys to Empowering Store Associates During the Holiday Season

October 31, 2023

This is Part 2 of The Holiday Readiness Series, which will feature tactical tips and takeaways from experts that retailers…

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Software Training with a Learning Management Systems LMS

October 30, 2023

Learning Management System Technology can help crew members learn and managers track progress Training systems have evolved. Instead of expecting…

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5 Stats to Know in Building an Elite Global Affiliate Program

October 19, 2023

By Elizabeth Hoover, Associate Director of Partners at DMi Partners Affiliate marketing is gaining steam and shows no signs of…

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Even the smallest businesses now have the power to elevate CX by embracing customer relationship management tools and strategies.

Elevate Customer Relationship Management with These Smart CX Strategies

October 18, 2023

In an age of fierce competition and increasingly tight margins, the quality of your customer relationships is the ultimate differentiator.…

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Want to learn embrace technology that will help your small business improve efficiencies and achieve scale? Here are tips on where to start.

Embracing Technology to Grow Your Business

October 16, 2023

“Innovation” is a common word in the world of business, but it can often feel out of reach for small…

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Founders and entrepreneurs, is it time to file a trademark? If you're not sure or you don't know how to start, this article is for you.

Trademark 101: Answering Small Business Owners’ Pressing Questions

October 13, 2023

One of the things that sets successful businesses apart is their unique brand; the most noteworthy companies have an unmistakable…

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Intuit Mailchimp and Wix have developed multi-year bi-lateral strategic partnership to give small business users access to stronger features.

Intuit Mailchimp and Wix Enter Strategic Multi-Year Partnership 

October 11, 2023

Email marketing and automation company Intuit Mailchimp has announced a strategic partnership with SaaS web platform provider Wix to enhance their…

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New research reveals that as marketing budgets dry up, small and mid-size agencies are struggling to win new and recurring businesses.

New Research: Landing New Business is Harder for Small Agencies

October 6, 2023

Marketing teams are closely scrutinizing their budgets and bringing a lot of their work in-house. As a result, the number…

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SBA Data Shows 2X Increase in Loans to Black-Owned Small Businesses

September 29, 2023

The U.S. Small Business Administration (SBA) has revealed new data showing the rate of SBA-backed loans going to Black-owned businesses…

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Want to keep team members excited and engaged in their work? Follow these tips, which will help you run team meetings flawlessly.

The Secrets to Effective and Engaging Team Meetings

September 27, 2023

One of the most popular mantras in business is “Communication is key.” To keep operations running smoothly, you and your…

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Businesses are fighting for top talent. Learn how to create a company culture that wins over workers...and keeps them for the long term.

How to Create a Company Culture that Retains Top Talent

September 26, 2023

Employees who feel appreciated, listened to, and supported are naturally going to do a better job and stick around longer.…

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Affiliate Marketing Fraud in 2023: Whose Link Is It Anyway?

September 26, 2023

By Van Chappell, General Manager, BrandVerity “Whose Line Is It Anyway” debuted in 1998 to living room audiences everywhere challenging…

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Mike’s Monthly Tip: Science over Perfection

September 22, 2023

Every day we seek “Perfect.” The perfect dough, the perfect menu name, the perfect workflow, and sometimes we seek perfect…

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A social media content calendar is key to keeping your team organized and aligned on marketing moments. Follow these tips for success.

How To Create A Social Media Content Calendar

September 20, 2023

Your business’s social media content calendar can be created on a daily, weekly, monthly or even annual basis. It’s helpful…

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Collaboration with internal and external players can help unlock new ideas for growth strategy.

How Asking Questions Can Generate New Ideas — and New Sales

September 18, 2023

In this three-part series of articles, author Marshall Atkinson helps you generate new ideas to find and land new customers.…

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The Power of Brand Building for SMBs

September 18, 2023

European small and medium-sized businesses (SMBs) sold 70 products per second on Amazon in 2021[i]. Let that sink in for…

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AI Stats and Trends for Small Business Marketing

September 14, 2023

By Dave Charest, Director of Small Business Success at Constant Contact Small businesses (SMBs) are a busy bunch. On any…

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Collaboration with internal and external players can help unlock new ideas for growth strategy.

4 Ways Random Objects Can Spark New Business Ideas

September 11, 2023

In this three-part series of articles, author Marshall Atkinson helps you generate new ideas to find and land new customers.…

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With consumer sentiment compelling a more thoughtful, critical look at labor and power structures, small businesses are prioritizing DEI.

How to Create a More Diverse and Inclusive Workplace

September 8, 2023

The U.S. runs on small business power. Employing nearly half the private-sector U.S. workforce (46%), small businesses with fewer than…

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Mailchimp is embedding Gen AI into its platform in the form of a new virtual assistant designed to support marketing teams.

Intuit Mailchimp Embeds Gen AI into Platform to Support Small Marketing Teams

September 7, 2023

The vast majority (88%) of marketers believe their organization must increase its use of automation and AI to stay competitive…

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Want to streamline your content planning for social media? Refer to these five buckets to fill your content calendar quickly.

5 Content Buckets to Drive Your Social Media Calendar

September 6, 2023

Creating a social media posting schedule is critical to organizational and executional success, and it helps your small team (or…

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The U.S. Department of Labor (DOL) has proposed a new rule that would restore and extend overtime protections to 3.6 million salaried workers.

Department of Labor Proposes New Overtime Protections for 3.6M Salaried Workers

September 5, 2023

The U.S. Department of Labor (DOL) has proposed a new rule that would restore and extend overtime protections to 3.6…

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The digital marketing landscape is always fresh with new trends and best practices. These are the ones SMBs should know.

8 Digital Marketing Trends to Watch

August 29, 2023

Digital marketing is constantly evolving. New channels and apps are always entering the market. Consumer behaviors and content preferences are…

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Touchland has used NetSuite ERP to get a comprehensive view of inventory and operations across its DTC website, wholesale partners and marketplaces.

How an Online-Only Hand Sanitizer Brand Used ERP to Scale

August 28, 2023

Touchland was founded on the belief that common acts of personal care should feel luxurious, not like necessary chores. The…

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Brands of all sizes and across categories can create subscription programs that drive recurring revenue and support brand growth.

Subscription Programs: A Small Business’ Secret Weapon for Driving Sales and Customer Loyalty

August 28, 2023

Whether you’re an avid Amazon Prime user or a dedicated Netflix viewer, you’re likely no stranger to subscription and membership…

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Engaging and managing remote teams can be challenging for small business operators, but these five tips will set them on the path to success.

5 Ways to Better Manage Remote Teams

August 28, 2023

Working from home is now common practice for many businesses of all sizes and across many sectors, especially those in…

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Johnny Earle, Founder of Johnny Cupcakes, is an entrepreneur, a creative and a self-proclaimed jokester. After all, he started a brand with “cupcakes” in the name and he isn’t a baker; and he has a “bakery” that doesn’t even sell real food.  

How One Small Business Owner is Turning $10,000 Mistakes into $100,000 Ideas

August 24, 2023

Johnny Earle, Founder of Johnny Cupcakes, is an entrepreneur, a creative and a self-proclaimed jokester. After all, he started a…

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Even the smallest consumer brands are tapping into innovation to grow through product, marketing and experience.

How Even Small Businesses Can Integrate Innovation into Their Brand Strategy

August 24, 2023

Consumer brands have more opportunities to grow their businesses online, whether they’re selling through marketplaces like Amazon and Walmart, or…

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More than three out of every five (61%) small and mid-sized businesses were victims of a successful cyberattack within the past year, according to recent research by cybersecurity company BlackFog.

One-Third of SMBs Lost Customers Due to Cyberattacks

August 24, 2023

More than three out of every five (61%) small and mid-sized businesses were victims of a successful cyberattack within the…

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How to Spot Holes in Your Integrated Marketing Strategy

August 1, 2023

By Jeff Snyder, Founder and Chief Inspiration Officer, Inspira Marketing Group Few things will turn off potential customers faster than…

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